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    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

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    Mladi Lideri Kristina Gregorc

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    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

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    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

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    Nastja Mulej: The time has come for women to show what they’ve got!

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  • News

    Seven ambassadors, seven photogrephers, one story. The elegance of the collective.

    Novak Djokovic and Raiffeisen Bank International sign partnership

    No Joke The Deadline Extension Is April 30.

    Elan’s folding ski best wins in category with ground-breaking design

    Rok za prijavo del je podaljšan

    MediaCom Is Impossible Foods’ New Media Agency Partner

  • Weekly topic
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

  • Interview
    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

    Irena-naslovna

    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

    Ogilvy Social.Lab NASLOVNA

    Exclusive: Media Marketing declares Diego Maradona tribute – the video of the year! This is the interview with the team who made everything happen in only five days!

    intervju-naslovnicaa

    Aleksandra Dilevska: The CORONA Crisis has forced us to show our true mettle and take a leap into the future

    steven-farell-naslovnica-nova

    Stephen Farrell: The influencer industry is over saturated and lacks diversity

  • Opinion
    misa-naslovnica

    Miša Lukić: What can start-ups learn from sperm?

    Do Brands Always Need to Sell Aggressively to Grow?

    Price of Hate

    The Advertising Industry: From Alchemists to Distributors and Back Again

    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

    Pripravljeni na vse, kar sledi

  • Diary

    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Young Leaders

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • 3 questions

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

  • WOMANCOMM
    nastja-naslovna-2-min

    Nastja Mulej: The time has come for women to show what they’ve got!

    Maja Kolarić: One of the beauties of art is how it can imbue a city with global spirit

    7 Notable Women in Advertising

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Home News

24 Hours: Manjgura brings in reinforcements; Ad Venture student contest; Mark Tutssel Grand Jury President at ADFEST 2019; Young people in the US deleting their Facebook app…

Danijela Čavlović is coming to Manjgura as senior advisor, where she will be in charge of clients from the tourism, pharma and investment sectors

11/04/2019
in News
4 min read
24 Hours: Manjgura brings in reinforcements; Ad Venture student contest; Mark Tutssel Grand Jury President at ADFEST 2019; Young people in the US deleting their Facebook app… 4

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

By: Adnan Arnautlija

DANIJELA ČAVLOVIĆ IS NEW REINFORCEMENT AT MANJGURA

One of the oldest Croatian PR agencies has brought in Danijela Čavlović, known to the wider public as the owner of Zagreb’s Kairos Studio. Danijela comes to Manjgura to the position of senior advisor where she will be in charge of clients from the tourism, pharma and investment sectors.

“By working in tourism I managed to set some new standards in the domestic hospitality industry, but after six years of running my own business, time has come for a new cycle. Since I have years of work behind me in newsrooms, agencies, corporations, entrepreneurship and the public sector, I believe that with my rich experience I will contribute to the Manjgura’s team,” said Danijela, who until recently was the president of the Family Tourism Community at the Croatian Chamber of Commerce.

AD VENTURE STUDENT CONTEST 2018 – 2019 OPEN FOR ENTRIES

24 Hours: Manjgura brings in reinforcements; Ad Venture student contest; Mark Tutssel Grand Jury President at ADFEST 2019; Young people in the US deleting their Facebook app… 2

The European Association of Marketing Agencies (EACA) and the European Institute for Commercial Communication and Education (EDCOM) are organizing the Ad Venture – the first pan-European competition which gives students an opportunity to experience work in a marketing agency. Student agencies will work on their campaign from October to March, applying the knowledge gained in the lessons, and will build an original campaign based on a client’s brief.

Students will work on the Let Toys Be Toys campaign, which aims to raise awareness of producers and publishers not to limit the interests of children by dividing certain toys or books into those for boys or girls.

For more information about the competition as well as the winning campaigns from the previous years, visit: www.eaca-inspire.eu/students/ad-venture/.

ADFEST TO WELCOME MARK TUTSSEL AS GRAND JURY PRESIDENT IN 2019

24 Hours: Manjgura brings in reinforcements; Ad Venture student contest; Mark Tutssel Grand Jury President at ADFEST 2019; Young people in the US deleting their Facebook app… 1

One of the world’s most respected creative thinkers, Mark Tutssel, has been appointed Grand Jury President at ADFEST 2019, which will be held at the Royal Cliff Hotels Group, Pattaya, Thailand from Wednesday 20thMarch to Saturday 23rd March.  He will lead the Branded Entertainment Lotus, Effective Lotus & Integrated Lotus panel as Jury President, and head the INNOVA Lotus and Lotus Roots panel as Grand Jury President.

Based in Chicago, Tutssel leads Leo Burnett globally as its Executive Chairman & Global Chief Creative Officer. Heis responsible for setting the company’s vision and oversees the creative output for some of the world’s iconic brands including Samsung, McDonald’s, Coca-Cola and General Motors.

“ADFEST is one of the industry’s most respected industry events, a champion of creative excellence, and one of my favorite festivals. I’m especially looking forward to discovering work that celebrates the richness of cultures across the Asia Pacific and Middle East,” says Tutssel.

44% YOUNG AMERICANS DELETED FACEBOOK APPS FROM THEIR PHONES

24 Hours: Manjgura brings in reinforcements; Ad Venture student contest; Mark Tutssel Grand Jury President at ADFEST 2019; Young people in the US deleting their Facebook app… 3

Many Americans have reacted to the recent Facebook issues with privacy and spreading of fake news by reducing the amount of time they spend on this platform. A part of them even deleted the app from their phones, claims a recent study.

According to a study conducted by the Pew Research Center, 54% of Facebook users over the age of 18 have changed privacy settings after the rumors that Facebook provided their data to their partners, including Cambridge Analytica.

The study also claims that 42% of Facebook users made a break in visits, while a quarter of users deleted the Facebook app from their phones.

Furthermore, according to the study, the age of the users is a big factor in users’ choice to delete the app. As much as 44% of young users of the app (between 18 and 27 years of age) have deleted the app in the recent months, while only 12% of those older than 65 did the same. However, older users are in the majority when it comes to changing privacy settings on the platform.

SIR MARTIN SORRELL AT CONNECT: LONDON

24 Hours: Manjgura brings in reinforcements; Ad Venture student contest; Mark Tutssel Grand Jury President at ADFEST 2019; Young people in the US deleting their Facebook app…

Creativepool is launching the Connect: London, London’s first creative industry trade show and talks, and this year the event will have a Q&A session with Sir Martin Sorrell.

The unique counterparts of the creative industry are coming to showcase their products and services, to equip participants with essential insights and to inspire them with inventive, disruptive and diverse sessions.

London 2018’s headliner is Sir Martin Sorell, and the event also features speakers from VICE, Universal Music, MediaMonks, ZAK, The Economist, Ogilvy and more.

Find out more here.

COCA-COLA REVIEWS MEDIA PLANNING AND BUYING IN THE UK

24 Hours: Manjgura brings in reinforcements; Ad Venture student contest; Mark Tutssel Grand Jury President at ADFEST 2019; Young people in the US deleting their Facebook app… 5

The Coca-Cola Company has placed under review its Great Britain and Ireland media planning and buying account, currently held by MediaCom.

The WPP media agency will be defending the account, which it won five years ago from Dentsu Aegis-owned Vizeum.

The review, which is at an early stage, puts into play duties on big brands including Coke, Diet Coke, Sprite, Fanta, Oasis and Schweppes.

Whichever agency walks away with the account could benefit from additional business in future should Costa Coffee join the Coca-Cola stable of brands.

Tags: ADFESTCoca ColaEACAFacebookManjguraMark Tutssel
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