Tokom posljednjh nekoliko dana, 40 članova žirija razmatralo je 2.092 prijave iz 19 zemalja i odlučivalo ko je dostojan da kući ponese Dubai Lynx trofej. Ukupno 185 pobjednika je nagrađeno za 6 Grand Prix, 26 zlata, 69 srebra i 84 bronzanih trofeja.
Grand Prix u svakoj kategoriji dodijeljen je na sljedeći način:
Design Grand Prix – Y&R Dubai, UAE, ‘Personal Extinction Prevention Book’, Land Rover
19 Pobjednika (1 Grand Prix, 3 Gold, 8 Silver, 7 Bronze)
Direct Grand Prix – Bez Grand Prix nagrade
15 Pobjednika (4 Gold, 8 Silver, 3 Bronze)
Film Grand Prix – Bez Grand Prix nagrade
11 Pobjednika (3 Silver, 8 Bronze)
Film Craft Grand Prix – Bez Grand Prix nagrade
14 Pobjednika (2 Gold, 3 Silver, 9 Bronze)
Integrated Grand Prix – Bez Grand Prix nagrade
3 Pobjednika (1 Silver, 2 Bronze)
Interactive Grand Prix – Bez Grand Prix nagrade
13 Pobjednika (1 Gold, 5 Silver, 7 Bronze)
Media – Impact BBDO Beirut, Lebanon, ‘A Heritage Worth Reviving’, ETS. Khalil Fattal & Fils
38 Pobjednika (1 Grand Prix, 4 Gold, 15 Silver, 18 Bronze)
Mobile Grand Prix – Bez Grand Prix nagrade
4 Pobjednika (3 Silver, 1 Bronze)
Outdoor Grand Prix – Bez Grand Prix nagrade
12 Pobjednika (2 Gold, 3 Silver, 7 Bronze)
PR Grand Prix – Impact BBDO Beirut, Lebanon, ‘A Heritage Worth Reviving’, ETS. Khalil Fattal & Fils
14 Pobjednika (1 Grand Prix, 3 Gold, 5 Silver, 5 Bronze)
Print Grand Prix – Leo Burnett Dubai, UAE, ‘Break-Free Print Campaign – Alien 3’, ‘Break-Free Print Campaign – Matrix’, ‘Break-Free Print Campaign – Scary Movie 4’, Fox International Channels
14 Pobjednika (1 Grand Prix, 3 Gold, 4 Silver, 6 Bronze)
Print & Poster Craft Grand Prix – Bez Grand Prix nagrade
6 Pobjednika (3 Silver, 3 Bronze)
Promo & Activation Grand Prix – JWT Cairo, Egypt, ‘Vodafone Fakka’, Vodafone Egypt
12 Pobjednika (1 Grand Prix, 3 Gold, 3 Silver, 5 Bronze)
Radio Grand Prix – Bez Grand Prix nagrade
3 Pobjednika (2 Silver, 1 Bronze)
Kao Mreža godine proglašena je Leo Burnett, a Y&R Dubai je Agencija godine.
Kako je ranije objavljeno, Roy Haddad, WPP Director Middle East and North Africa primio je nagradu kao Dubai Lynx Advertising Person 2013.
Sve dobitnike možete pronaći na linku: www.dubailynx.com
