Drugi jezik na kojem je dostupan ovaj članak: Bosnian
The holiday season, family gatherings, fine meals and distribution of gifts go together. But, to choose the right Christmas gift is not that easy…
Through a vignette film, PayPal talks to those for whom the magical moment of gift opening quickly rhymes with tragedy. Those whose anguished expressions contrast with those of Christmas wonder. Those buying inappropriate gifts who’ll go to all extremes to hide them.
No need to worry! By shopping online with PayPal, they’ll be able to return their mishit gifts and get their return fees reimbursed.
The campaign, composed of a 70’ film declined in 1×45′ and 4×20’ formats will be deployed through cinema, digital and social media from November 22th in France. The film will also be broadcast in Germany, Switzerland and Austria.