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    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

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    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

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    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

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    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

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    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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  • Vijesti

    Wüsthof Sharp Systemic Brand Identity with Gigodesign wins Red Dot Award

    How to win a Grand Prix in Cannes?

    The best of Latvian and Estonian advertising

    Enjoy the summer with Cinedays Film Factor 20

    Lokomotiva and SentecaCommerce signed a partnership for 12 European markets

    Virtual Drumming with Fernando Machado, Karolina Galácz, and Thomas Kolster

  • Tema sedmice
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

  • Intervju

    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

    Irena-naslovna

    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

  • Kolumna

    Sponsors? What that?

    misa-naslovnica

    Miša Lukić: What can start-ups learn from sperm?

    Do Brands Always Need to Sell Aggressively to Grow?

    Price of Hate

    The Advertising Industry: From Alchemists to Distributors and Back Again

    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

  • Dnevnik

    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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Home News

24 Hours: HDD – Designing easy; EACA signs code on disinformation; Bezos predicts the fall of Amazon; Chinese to become biggest luxury shoppers

Founder of the online giant Amazon, Jeff Bezos, recently said this company will certainly go bust, writes The Guardian

11/04/2019
in News
3 min read
24 Hours: HDD – Designing easy; EACA signs code on disinformation; Bezos predicts the fall of Amazon; Chinese to become biggest luxury shoppers 3

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

By: Adnan Arnautlija

HDD: GORAN TRBULJAK – DESIGN USING THE PATH OF LESS RESISTANCE

On Friday, November 23, 2018 at 19.00hrs, HDD gallery will host the exhibition Goran Trbuljak: Design using the path of less resistance. The exhibition for the first time in one place represents the work of this prominent Croatian contemporary artist in the field of graphic design, including Trbuljak’s design and graphic editing of magazines (Polet, Novine Galerije SC, Film, Gordogan, Svijet), exhibition posters (Contemporary Art Gallery, SC Gallery , Gallery VN), catalogs, film posters and credits, but also a few examples of artwork realized in forms that are characteristic of design. The curator of the exhibition is Darko Fritz.

24 sata: HDD: Oblikovanje linijom manjeg otpora; EACA potpisala kodeks o dezinformacijama; Bezos predviđa propast Amazona; Kinezi će biti većinski kupci luksuza 2

The exhibition of Goran Trbuljak is also the continuation of an informal series of exhibitions devoted to the relationship and touchpoints of contemporary art (and specifically conceptual art) and graphic design.

EACA SIGNS CODE OF CONDUCT ON DISINFORMATION

24 sata: HDD: Oblikovanje linijom manjeg otpora; EACA potpisala kodeks o dezinformacijama; Bezos predviđa propast Amazona; Kinezi će biti većinski kupci luksuza 1

The Working Group officially handed over the Code of Practice on Disinformation to Commissioner Mariya Gabriel on 16 October 2018. This is the first time that industry, comprising both platforms and the ad industry, came together to commit to contributing to reducing the exposure of citizens to fake news.

EACA, alongside, for example, Google and Facebook, was part of the Working Group and is signatory of the Code. In signing up to the Code, EACA commits to raising awareness among its membership of the Code and encouraging them to commit, for example, to increase scrutiny around ad placements and transparency on why users are seeing certain ads.

The hand-over concludes a period of six months during which the Working Group met more than 30 times to draft the Code, consulting with their headquarters and membership and receiving feedback from the European Commission and the Sounding Board.

The Code is now open to additional signatories. The European Commission will continue monitoring progress on signatories’ commitments and will come up with an action report in December 2018.

BEZOS PREDICTS THE FALL OF AMAZON

Amazon is going to fail, Jeff Bezos, the tech company’s founder, told staff recently, The Guardian reports.

In an all-hands meeting with his staff, the world’s richest man made the surprising warning that Amazon, currently valued just short of $1tn and regarded as the most fearsome retailer on the planet, would one day face its own demise.

“Amazon is not too big to fail … In fact, I predict one day Amazon will fail. Amazon will go bankrupt. If you look at large companies, their lifespans tend to be 30-plus years, not a hundred-plus years,” Bezos told staff, according to a recording that was heard by CNBC.

Bezos was addressing a question about Sears, once the world’s largest retail chain, which filed for bankruptcy in October – collapsing in large part after its failure to compete with Amazon.

In order to stave off Amazon’s demise, Bezos said, Amazon would have to “obsess over customers” and avoid looking inward. “If we start to focus on ourselves instead of focusing on our customers, that will be the beginning of the end,” he said. “We have to try and delay that day for as long as possible.”

CHINESE TO BECOME TOP LUXURY BUYERS

24 sata: HDD: Oblikovanje linijom manjeg otpora; EACA potpisala kodeks o dezinformacijama; Bezos predviđa propast Amazona; Kinezi će biti većinski kupci luksuza 3

The Chinese will become a driving force for the luxury market, according to a study by the Bain consulting firm, which shows that by 2025, they will make almost half of the world’s luxury commodity buying.

Chinese buyers will have a 46 percent share in the world’s luxury goods sales, worth $365 billion in estimates, according to the Bain study, made for Altagam, the Italian association of luxury product makers, AP reports.

Last year, wealthy Chinese accounted for a third of the world’s total purchases of clothing, accessories and cosmetics. According to Bain, it is estimated that the sale of expensive goods will grow 2.0 percent to 260 billion euros this year, excluding luxury art, design and decoration.

Tags: AmazonEACAHDD GalleryJeff Bezos
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