By: Asja Dupanović Gavrilescu
Founder and Creative Leader of Romanian WINGS Creative Leadership Lab, Gabriela Lungu, travels the world in an effort to unite the undividable PR and advertising agencies, bring peace and understanding between them and empower them, united.
We asked her to share a few examples of the biggest lack of understanding between PR and advertising agencies and how to bring peace among them.
Gabriela reminds us that PR and advertising are innately linked and each of them has the means to make the other excel. “What a pity that there is not more communication, understanding and respect between them.”
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Project Manager: Asja Dupanović Gavrilescu, Media Marketing
Production: GAP FILLER for MMV 2018
Mersel Bujak Creative Director & Executive producer
Video & Editing:
Spektroom
Camera 1: Nikola Blagojević
Camera 2: Sanjin Hadžić
Editing: Dario Marjanović
Intro: Dino Hujić
Filmed at Days of Communications 2018
