Drugi jezik na kojem je dostupan ovaj članak: Bosnian
By: Adnan Arnautlija
12TH BUSINESS CAFE IN BELGRADE: WHY IS IT IMPORTANT FOR ENTREPRENEURS TO THINK OUTSIDE THE BOX?
Business Cafe, the popular gathering of entrepreneurs across the region, will be held for the twelfth time in Belgrade on 29 June at 18h, in the Mixer House. This time the socializing takes place under the slogan Out of the Box, and author of the project, Zagreb entrepreneur Kristina Ercgović and her guests, will try to show the audience how important it is for entrepreneurs to have the inspirational „outside the box“ mindset.
Guests of the twelfth Business Café are: Miša Lukic, leading man of Publicis for Central and Eastern Europe, the founder of the marketing agency Leo Burnett, and since 2013 holder of the title Leader of Creative Thinking; Istok Radovanov, one of three colleagues from Zrenjanin who created the wooden glasses Prayeyewear; Milena Radenković, founder of Makadam, a place that preserves from oblivion works of old craftsmen, artists and designers; and Dobrica Nikolić, owner of Ambalažerka.
Each of the guests will give their own perspective on why it’s important to think, and act, outside the usual framework, and will share with the audience their experience in personal development and in the development of their own businesses.
The June Business Cafe will end with a fashion show organized by the Belgrade Workshop, tasting of Friški Jazački sir cheese and musical performance of one of the regulars in the audience.
Tickets can be purchased online or in Mikser House.
Business Cafe enjoys support of the Chamber of Commerce of Serbia, it’s sponsors are Wiener Staedtische insurance and Grand coffee, while organization partner is Mikser House.
NOVA TV WINS THE WORLDS MOST PRESTIGIOUS AWARD IN THE FIELD OF PROMOTION, MARKETING AND DESIGN
Award ceremony of the most prestigious international award in the field of promotion, marketing and design: Promax BDA Global Excellence Award was held at the Hilton New York Midtown. These are the awards for achievements in marketing of the entertainment world that includes all types of broadcast content – TV and over the Internet. PromaxBDA sets standards in media marketing at the international level and is a synonym for excellence and pushing of boundaries.
Croatian Nova TV at the annual Promax awards won two silver awards. Categories in which Nova TV demonstrated excellence are: News program informational graphics, and best Set design and display. Nova TV implemented both projects in collaboration with the renowned German agency Flint Skallen.
PARAMOUNT PICTURES WITHDRAWS FROM STAR TREK BEYOND EVENT IN cANNES
In the wake of the untimely death of one of the stars of the new Star Trek movies, Anton Yelchin, the Star Trek Beyond event at Cannes Lions Festival has been cancelled.
“All of us are deeply saddened by the loss of our friend Anton Yelchin. Out of respect, we are withdrawing our participation in the previously announced Star Trek Beyond event at Cannes Lions this week,” reads the statement from Paramount Pictures.
The cast of the film was due at the Cannes Lions advertising exhibition on Wednesday for a Q&A, but those plans have now been canceled.
Anton Yelchin (27) was killed in a car accident this Sunday, when his car rolled backwards down the steep drive at his home, striking and pinning him against a brick postbox pillar and a security fence.
JOHN MESCALL EXPANDS MCCANN CREATIVE ROLE AS PRESIDENT OF GLOBAL CREATIVE COUNCIL
McCann Worldgroup announced that John Mescall has been named President of its Global Creative Council, an expanded creative role charged with helping the worldwide network to marshal creative resources across all of its regions and disciplines. Mescall retains his responsibilities as a Global Executive Creative Director.
Mescall was Executive Creative Director of McCann Australia before he was promoted and moved to New York to join Rob Reilly’s top global creative leadership team in 2014. He is best known for his creative work on “Dumb Ways to Die,” the Australian Metro Trains campaign that is the most awarded in advertising history and at the Cannes Lions Festival. This month the campaign also was named the “Best of the Decade” at the 2016 Asia Pacific Tambuli Awards.
CANNES-WINNING GREY SINGAPORE APP TO SAVE REFUGEES CALLED OUT AS FAKE
An app that won a bronze at Cannes this week has been found to be fake by internet users that interrogated the technology, resulting in Apple removing it from the app store.
The ‘I SEA’ app by Grey Singapore’s Grey for Good arm, in collaboration with Migrant Offshore Aid Station (MOAS), claimed to help locate potential refugee boats by sending users of the app information and images to feedback on.
According to reports, the app is currently sending the same image to users and the weather information isn’t real and is being used to “trick” users into thinking it is live. Gawker reports a string of developers that have found errors within the app that renders it fake.
Grey Singapore wrote a blog post this week, which said that the app was in testing and reiterated that the functions were still in beta and not in real-time.
TAYLOR SWIFT, KATY PERRY, U2 AND OTHERS LAUNCH FRESH ATTACK ON YOUTUBE IN OPEN LETTER
A host of A-list musicians and major record labels have signed a letter calling for a reform of the Digital Millennium Copyright Act (DMCA).
Organised by music manager Irving Azoff, who has previously taken issue with the Google-owned video platform, the petition has attracted support from dozens of artists including Taylor Swift, Katy Perry, Paul McCartney and U2 as well as Universal Music, Sony Music and Warner Music.
The letter is addressed to Congress and contends that YouTube and other tech companies provide a safe harbor for copyright infringement under the current DMCA laws.
While Azoff has himself been outspoken about YouTube and other platforms in the past, this is the first time celebrities and record labels have grouped together to mobilize support around the issue.
YouTube has previously argued that tools like it’s Content ID technology, which automatically deals with 99.5 per cent of copyright claims has helped generate $3bn for artists to date, and said that comparing the fees it pays artists to other higher-paying services like Spotify is like “comparing what a cab driver earns from fares to what they earn showing ads in their taxi.”
