Diary of a Freelance Creative #2: Act Quickly, Think Slowly (Or Don’t Think At All)
By: Bor Klemenc Mencin, freelencer, bor.klemencin@gmail.com I don't know whether I got the timing right, whether it was luck, whether ...
Read moreBy: Bor Klemenc Mencin, freelencer, bor.klemencin@gmail.com I don't know whether I got the timing right, whether it was luck, whether ...
Read moreSource: Netokracija Even today, none of my friends really know what I do. “I organize festivals” has been my simplest ...
Read moreBy: Kamilo Antolović, Permanent Judicial Adviser for Advertising & Marketing, Croatia The constant struggle: to create or to copy? To ...
Read moreSource: Lider The original purpose of the internet was to be in the service of the users, but it seems ...
Read moreThe Croatian Association of Communications Agencies (HURA) has announced an estimate of advertising investment in leading Croatian media for 2016. ...
Read moreUK advertising expenditure grew 1.3% year-on-year in Q1 2017 to reach £5,318m – the 15th consecutive quarter of growth but ...
Read moreUK advertising expenditure grew 3.7% to reach £21.4bn (€25.2bn) in 2016, the seventh consecutive year of market growth, according to ...
Read moreSource: TheDrum Bots are reportedly costing advertisers 'billions' of pounds a year, amounting to a quarter of all digital advertising ...
Read moreThe recently published report “Value of Advertising” – first one in the EU which aims to point out the economic ...
Read moreSource: TheDrum Advertisers in UK lost over £600m to non-viewable online adverts last year, according to ad verification company Meetrics. ...
Read moreSource: TheDrum Almost half (43%) of agencies report that their business will increase in the first quarter of 2017, while ...
Read moreGlobal advertising expenditure in social media will grow 72% between 2016 and 2019, rising from US$29bn to US$50bn, according to ...
Read moreA well-devised marketing strategy includes targeted posts with a clear message through digital channels. But advertising content alone, and “serious” ...
Read moreSource: TheDrum The cost of display advertising inventory bought using programmatic buying technologies will rise sharply by as much as ...
Read moreThe latest Consensus Ad Forecast from Warc, the marketing intelligence service, indicates that global advertising spend will rise by 4.5% ...
Read moreLike all good brand marketers, retail advertisers wanting to drive brand awareness and increase sales are always looking for the ...
Read moreIn a time when medication ads are usually composed of several scenes of people who frown while holding various parts ...
Read moreBy: Janez Rakušček, ECD, Luna\TBWA A little more than two hours into the flight, a fully packed plane that took ...
Read moreJP Morgan has paused its $250m annual ad-buying account in the face of a supposedly widespread undisclosed rebates from media ...
Read moreLeading international trade associations and companies involved in online media are joining forces to improve consumers’ experience with online advertising. ...
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