Wild, unlimited growth has came to an end
By: Zoran Savin, President, IAB Slovenia During the holidays, I read a few texts about trends and announcements for this...
IAB Slovenia
How to value influencers?
By: Simon Šketa Source: IAB Slovenia The dilemma over how to assign proper value to Instagram posts is not something...
Mitja Tuškej on targeting, target groups and research: Data are the law, and analyses are the constitution!
By: Zoran Savin, IAB Slovenia “The data are law, and analyses are the constitution!” With that sentence Mitja Tuškej, executive...
IAB Slovenia: From AdEx research to DMK project
The IAB Slovenia recently completed the research on the gross investment in digital advertising AdEx for 2015. Aim of the...
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