Changes to the model of media consumption (Part I)
By: mag. Janez Kne, head of analytics department at Press Clipping Dear readers, this is a text that summarizes the ...
Read moreBy: mag. Janez Kne, head of analytics department at Press Clipping Dear readers, this is a text that summarizes the ...
Read moreBy: Dalibor Šumiga, PromoSapiens Another Super Bowl is over – a completely insignificant event on this side of the big ...
Read moreBy: Ilija Brajković At the beginning of a new year everyone does an analysis of the previous year and tries ...
Read moreBy: Mark Tungate, editorial director, Epica Awards Images (clockwise from top left): Bruketa&Zinic, Zagreb; Cloud Nine, Sweden; Emakina, Brussels Anybody ...
Read morePhoto by Jonathan Cole Just the other day as I was going home. A busy day at work. Google drove ...
Read moreBy: Marina Čulić Fischer I have been in communication management for over 20 years and I always feel embarrassed when ...
Read moreBy: Ekrem Dupanović The time has come to announce to the world that on 3rd March at Sarajevo’s Vijećnica we ...
Read moreBy: Bor Klemenc Mencin, The Young Leader for Tomorrow If you consider yourself a true ad man, you have to ...
Read moreBy: Lesya Lysyj, former Heineken CMO In a previous column, I shared what I have learned over the years about working with ...
Read moreBy: Borislav Miljanović, CEO Represent System In mid-January, we are still summarizing the results of the work in December last ...
Read moreBy: Željka Mićić, Analytic & Development Manager McCann Belgrade Research shows that 85 percent of people in the world believe ...
Read moreBy: Valentina Starčević, Lider Marketing today is a whole new ballgame. Smart branding, knowledge of the target group and content ...
Read moreI thought I could disconnect more fully, but no dice. Seems I will have to pack up my bags and ...
Read moreBy: Mark Tungate Every year at the beginning of December I sit down and have a long think about ghosts, ...
Read moreSource: Poslovni.hr In today’s world content marketing means marketing content that the target audience wants to see, looks for and ...
Read moreWhat is the exact worth of your brand? If someone was to approach you on the street and ask you ...
Read moreBy: Prof. Borislav Miljanović, director of Represent Communication I believe that at least some of my colleagues will agree with ...
Read moreAuthors: Prof. Ana Tkalac Verčič, Dr.Sc. and Violeta Colić Croatian journalists and PR experts are satisfied with their jobs, but ...
Read moreBy: Boštjan Prijanovič, director of New Moment Y&R Ljubljana, founder of marketing school BP Communications, board member of the Association ...
Read moreBy: Manuela Šola, owner and director of Abrakadabra Integrirane Komunikacije Today, as never before, it is vital that every CEO ...
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