Vanda Kučera: We’re improving the image of our industry
Today we bring you the letter we received from Vanda Kučera, Director of Corporate Affairs at I&F McCann Group. This...
I&F McCann Group
How can consumers and brands better understand media?
What are the main characteristics of media? What are the trends in the media? What is media planning process? How...
Business has to have a “higher purpose”
Photo: Tijana Škorić, Executive Director of I&F McCann Group One of the associations in which the I&F McCann Group is...
AdWeek declares UM as Global Media Agency of the Year
By continuously improving existing services that UM offers daily to its clients, and by developing new ones, primarily in the...
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