Dentsu Aegis Network has appointed Radoslav Nedelchev to the role of Acting Chief Executive Officer (CEO) of Dentsu Aegis Network Croatia. He will work closely with Eva Renner, Managing Director and the management team, to accelerate the transformation of the network business in Croatia.
Radoslav Nedelchev combines a broad background in the media with extensive experience in various international leadership roles. Previously, from 2000 to 2014, he worked for GWR Group (UK) and Emmis Communications (USA) companies in Bulgaria, in 2014 he joined Dentsu Aegis Network as a Business Development Director to be promoted a year later to Chief Operating Officer. He is also a Board Member of Interactive Advertising Bureau (IAB) Bulgaria.
„Croatia is of great importance within our network and region. In the rapidly changing communication landscape, it is our ambition to be optimally prepared for the opportunities that the digital economy offers us. This is a very nice development for us and our customers. I am convinced that Radoslav is able to exploit these possibilities. I know Radoslav as a driven and entrepreneurial media person, his extensive experience and knowledge make him suitable for this role. Together with Eva Renner and our Croatian colleagues, he is able to make optimum use of the opportunities that the changes in the media industry offer us for our customers and thus create momentum,“ said Maria Grachnova, CEO Dentsu Aegis Network Bugarska & Balkan.
Radoslav Nedelchev, acting CEO Dentsu Aegis Network Croatia, added: “I am thrilled to join our excellent team of professionals and look forward to work with Eva to drive a renewed focus and energy across the business. As businesses adapt to the demands of the digital economy, we have to evolve the way we deliver on our promise to Innovate the Way Brands are Built. I am confident that together we will significantly strengthen our proposition, and our ability to use our unique one P&L structure to address our clients’ business challenges through more holistic marketing solutions.”
