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IGEPA and Studio Sonda prepared the Ode to the Spring

This is the first IGEPA release dedicated to the seasons

Ekrem DupanovićbyEkrem Dupanović
07/04/2020
in News
Reading Time: 2 mins read
Pročitaj članak na Bosanskom

The fact that this spring has been canceled due to the plague called COVID-19, it is already well known to everyone. This is also the reason why now, when we can mostly only observe it from behind our windows, we should be paying it our due respect, perhaps even more than ever before.

“Ode to the Seasons” is a project through which the paper distributor IGEPA wants to highlight the importance of respecting nature and conservation of the seasons, and to emphasize how each of us can be part of that conservation. As one of the steps, IGEPA recommends using recycled paper.

“Providing new life to used paper is an important step in maintaining the cleanliness of the air we breathe. Paper recycling nourishes flora and fauna and
contributes to biodiversity, conserves forests and reduces the concentration of harmful greenhouse gases that are warming up our planet.

Unusual climate changes are impacting on the seasons by making them unrecognizable. We can witness in fact springs blooming in winter, summers drying out water springs, colorless colors during autumns and winters dissolving the ice sheet. By using IGEPA recycled paper, we ensure the survival of the seasons
in their distinctive, full glory ”,

These are the words written in the brochure Ode to the Spring, and the entire story in this issue is rounded off by a same-named poem, with illustrations of spring in its full bloom.

This is the first IGEPA release dedicated to the seasons. In anticipation of the next one, use recycled paper, preserve nature, its seasons and each other!

Concept and layout: Studio Sonda, Vižinada
Creative direction: Jelena Fiškuš, Sean Poropat
Illustration: Martina Ukić
Layout: Martina Ukić, Rajko Ban
Poem: Jelena Fiškuš
Text: Nikolina Krnić&IGEPA
Key account: Mladen Gvozden
Client: Creative team IGEPA Plana d.o.o.

Print: Grafokor d.o.o. Zagreb

List of recycled paper from IGEPA offer: Freelife Kendo, Freelife Merida, Gmund Heidi, GOBI grey/grey, Keaykolour 100% Recycled Camel, Keaykolour 100% Recycled Chalk, Keaykolour 100% Recycled Particles Snow, Keaykolour 100% Recycled Particles Moonlight, Keaykolour 100% Recycled Particles Sunshine, Materica, Nautilus Classic, Viprint, Wood.

Ode to the Spring


We’ve opened our eyes,

suddenly the meadow became all alive

And this did not happen over night.

We had messengers

Felt butterflies,

And love

And warmth.

We buried the silence in the snow.

Autor

  • Ekrem Dupanović
    Ekrem Dupanović
    EKREM DUPANOVIĆ, founder of Media Marketing portal, author of the Creative Portfolio He started working in the advertising and PR industry 54 years ago (in 1970). For the first 15 years, he worked in the economic and advertising program of Radio Sarajevo (1970-1985), after which he joined the marketing agency OSSA, where he led the sports marketing team for five years. In 1990, he was appointed director of the Yugoslav-Swiss marketing agency IMS/STUDIO 6 Yugoslavia, established through a joint venture by OSSA and IMS/STUDIO 6 Lausanne. Shortly after its founding, he signed a contract with the Yugoslav Prime Minister Ante Marković, making IMS/STUDIO 6 Yugoslavia the first official agency of a Yugoslav government. He worked on sponsorship projects for major international events, such as the Winter Olympic Games Sarajevo 1984, the World Cup Ski Finals Sarajevo 1987 (marketing director), the European Athletics Championships "Split 1990" (marketing director), the World Ski Flying Championships "Planica 1994," and others. He managed the sponsorship of Monica Seles from her early days to becoming the world’s number one female tennis player. He is the author of the Woman.Comm Club project, which is successfully expanding in all countries of the Adriatic region.
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