Drugi jezik na kojem je dostupan ovaj članak: Bosnian
By: Adnan Arnautlija
FOR THE SECOND CONSECUTIVE YEAR DIJANA VETTURELLI IN THE JURY OF ESA EXCELLENCE AWARD
For the second year in a row, DiJana Vetturelli was chosen to be a member of the jury that will choose the winner of the most prestigious European sponsorship award – the ESA Excellence Award. Selection to this jury is an extremely great success and proof that Croatian know-how is appreciated at the European level as each jury member is undergoing a rigorous selection process.
This award is awarded once a year to the best sponsorship projects in the past year in Europe, in 25 categories. In addition to the basic categories, two special categories are also awarded, ESA Best of Europe for the best sponsorship project in Europe, and ESA Sponsorship of the Year for the best sponsorship campaign of the year. Among the previous winners are some of the world’s leading companies, such as Vodafone, Lloyds Bank, O2, Lidl and many others.
Dijana Vetturelli is the only person from Southeast Europe who has managed to be selected twice in a row in this prestigious jury. She is the director of VETTURELLI company which closely specializes for the development of sponsorship strategies and the implementation of sponsorships.
AUDI B2B RUN IN SARAJEVO WILL GATHER 86 COMPANIES AND MORE THAN 600 PARTICIPANTS
More than 600 runners gathered in teams of 86 companies from Bosnia and Herzegovina will gather at the start of the first AUDI B2B RUN race at Wilson’s Walk in Sarajevo on Thursday, 5 October 2017. In this way, the capital city of BiH will join the cities of the region that have gathered 11,600 participants from 600 different companies in the last three years through simple and informal socializing.
AUDI B2B RUN is the unique and most massive business and sports event that offers a response to the need of companies to promote healthy lifestyles and create a team spirit as a priority for long-term employee satisfaction.
The title sponsor of the race is Porsche BiH – Audi brand, while Holdina Energopetrol is the main sponsor of the After Run Party powered by Class Plus – New fuel for carefree driving.
KULIN – NEW BOSNIAN-HERZEGOVINIAN JUICES ON THE DOMESTIC MARKET
After the acquisition by Zeraa Agriculture Investment d.o.o. Sarajevo and thanks to significant investments in infrastructure and production capacities, the company Bosnaplod doo Brčko launched a line of juices Kulin on the Bosnian market. 100% fruit Kulin juices are available in flavors of strawberries, oranges, peaches, apples and cherries. All raw materials are domestic, and the bottles hide clean nectar from nature, without additives, preservatives and sugars.
“We are proud of Kulin line of juices, which with its quality won the sympathy of citizens already at the first sip. We try to offer our customers throughout Bosnia and Herzegovina a high nutritional value juice which gives the best fruit has to offer, which will have a beneficial effect on the proper functioning of the human organism. Domestic fruit used in the preparation of juice, with domestic workforce, make this product 100% Bosnian,” said Benjamin Vukotić, director of sales and marketing at Zeraa Group.
EPICA EXTENDS ENTRY DEADLINE TO FRIDAY THE 13TH
The Epica Awards has extended its entry deadline to Friday October 13. So potential entrants in the fields of advertising, PR, design and digital still have time to submit their work to Epica’s unique jury of journalists covering the creative industries.
The date may be considered unlucky in some cultures, but the Friday the 13th deadline offers late entrants an additional chance to win a prize and pick up a trophy at the Epica Awards show in Berlin. Plus, the winners and high-scoring entries will feature in the glossy annual Epica Book, published by Bloomsbury in London.
This year’s jury president is Spencer Baim, chief strategic officer of Vice Media. The jurors are drawn from leading advertising, design and communications titles around the world, as well as specialists in distinct fields such as fashion, film production and technology.
Winners who come to the Berlin show on November 16 will also be able to attend the annual Creative Circle conference, whose theme this year is The Creative Singularity – where technology meets creativity. From artificial intelligence to big data and fake news, it will cover some of the biggest issues of the day.
DENTSU WINS AB INBEV’S GLOBAL MEDIA REVIEW
Brewing giant AB InBev has selected Dentsu Aegis Network’s Vizeum as its new media agency of record in the U.S.
The appointment concludes a global media review launched in March, involving all six major holding companies. WPP’s MediaCom had handled U.S. media buying and planning duties since 2014, and it lost the greatest share of business in a review that included all of the major holding groups, including Havas.
AB InBev spent over $700 million on measured media in the U.S. in 2016., according to Kantar Media.
L.A. HAS A NEW LOGO, COURTESY OF 72ANDSUNNY
A flashy new campaign is celebrating the creative spirit of Los Angeles and promoting its local industry, with support from a range of the city’s homegrown stars—and a new logo from 72andSunny.
The mark, an elongated, soft-edged “LA,” works alongside the radio-friendly version of Kendrick Lamar’s brash and blistering “Humble” to anchor a 60-second ad, the centerpiece of the campaign, titled LA Original, and created by the agency for the office of Mayor Eric Garcetti.
The logo leaves a wide-open canvas, where you fill in the blank, as in the examples in the gallery.