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Home Topic of the week

Panelists of the Branding Conference #6: Thomas Trautmann, neuromarketing expert

Happiness is his superpower

Media Marketing redakcijabyMedia Marketing redakcija
26/04/2016
in Topic of the week
Reading Time: 1 min read
Panelists of the Branding Conference #6: Thomas Trautmann, neuromarketing expert
Pročitaj članak na Bosanskom

Thomas Trautmann, a partner at SalesBrain, has over 25 years of experience in engineering and marketing at high-tech and industrial companies such as Robert Bosch, Hewlett-Packard, AOL, Steelcase and Sapa Building Systems. Before joining SalesBrain, Thomas worked as CMO at Turck Doutec where he introduced NeuroMap™ process, experiencing it first-hand.

He has a great passion for understanding what makes products and businesses he manages unique, focused on clients, revealing their hidden motivations and desires. This enabled him to build strong relationships with his customers and strengthen their competitive advantage.

Born in Switzerland, with German heritage, Thomas has lived in Belgium, France and Ireland, and considers himself a citizen of Europe. He graduated in computer engineering and achieved his doctorate on the subject of artificial neural networks.

My superpower is: Happiness
If I were a brand, I would be:
KTM
My biggest fear:
To have a dull life
My life philosophy:
Don’t listen to skeptics!
Peculiar habit:
Jumping out of perfectly working planes.

Autor

  • Media Marketing redakcija
    Media Marketing redakcija
    Media Marketing is the most relevant media in the communications industry of the Adriatic region, created with an idea and the vision to educate, inform and bring the professionals from the industry together on daily basis.
Tags: Branding Conference
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