Drugi jezik na kojem je dostupan ovaj članak: Bosnian
By: Ekrem Dupanović
Yesterday we brought you the impressions from the Third Session of the Creative Republic of Bihać, shared by the speakers and panelists. Today, it’s time to hear from the people in the audience, who came from across Bosnia and Herzegovina to recharge their creative batteries and satiate their creative urges.
Majda Rekić, Bihać
The Creative Republic of Bihać once again advised, educated, and thereby saved us money. It showed the trends and charms of business and proactively focused us to the dialogue between all key stakeholders of the event. Top guests are a great motivation for success, their ideas and results are a proof that hard work and dedication always have a positive result. Organizers on the other hand came as an epitome of professionalism, dedication and selfless giving, all aimed to create additional business value. It’s great to be at an event, which is anything but monotonous and boring. BKR is a business move of the year. It networks people, destroys prejudices, pushes boundaries and gives hope for a better tomorrow. Thank you organizers for loving your jobs, and making wonderful things with wonderful people. Only once in a year you can experience this much positive energy in one place. Thus is how you love Bihać and develop economy!
Ajla Mulalić, Cazin
Usually after the BKR I ponder whether I will be able to sleep that night because of the wave of ideas and positive feelings. Now it happened for the third time – brilliant, inspiring, impressive.
I sometimes feel that all the creative geniuses of our region gather at the BKR, carrying the positive waves and inspiration. They awake us from the slumber in our comfort zone, and with crazy ideas they occupy our mind. Simply put, even the impossible is possible then.
Dragan Knežević, Banja Luka
History was written once again in Bihać. We had the opportunity and honor to attend the Third Session of The Creative Republic of Bihać, where organizer brought the monuments of the creative industries, both old-school and new-school.
We had the opportunity to witness that the creative profession was not born with our generation, but has been here for a long time (Vladimir Čeh). We saw that the new generations can’t distinguish between the offline and the online world – for us it’s all one big reality (Davor Runje). We also heard that politics is not immune to the great influence of marketing, so it was hinted that some politicians are where they are thanks to well thought-out campaigns (Ejub Kučuk).
We also heard about what it’s like to have drunken Russian painters as your competitors, or how to explain to Rambo Amadeus that marble doesn’t float, and we heard it from Slavimir Stojanović Futro. We also had the chance to listen about what it’s like when a designer finds himself in the role of a client, and then a designer comes up with an ingenious solution … and then pauses, and comes up with an even better one (Imelda Ramović, Mirena Škarić).
Once again we were convinced that designers tend to sell you hot air, so one of them tried to sell us an empty book, and the other – a can. In addition, he proved to us that the most important thing for an idea is to make it a reality (Saša Ostojić).
Finally, Kamilo Antolović gathered them all in one place (Vladimir Čeh, Sanda Mešinović, Ejub Kučuk, Davor Runje) and asked them everything that we could think of. Who is watching public broadcasters, and why is nobody watching them? What are media? Where will they be in five years and why is manipulation their main purpose?
All of this impressed us, and made us guaranteed delegates for the next ten sessions. And after, maybe even as speakers?
Marina Bogdanović, Banja Luka
Why The Creative Republic of Bihać? Because BKR is a nice and positive story. It’s an embodiment of lightness, love, power, will, enthusiasm, persistence, (self-)confidence and a proof that when you do something from the heart, everything goes your way. From a total of three sessions, this was my second. I know that there will be more, and there should be! I believe that good stories should be supported, and The Creative Republic of Bihać is so much more than just a good story – the inspirational lectures, really great speakers, a relaxed atmosphere and positive energy in the audience, these are only a fraction of impressions that this event gives its participants. If you don’t believe me, there’s no other way than to see it for yourself. See you at the next session!
Sabina Grcić, Sarajevo
Have you heard of the brand Futro, a book without content, the movement for men’s rights, have you ever noticed sex in ads or wondered who would plant onions? If not, surely you weren’t in Bihać on Friday.
A group of creatives in an unusual way in an unusual place “inspire ideas” and bring together leading regional experts from the world of advertising and marketing. For the third time in the same place, the Third Session of the Creative Republic of Bihać was held – in my opinion one of the best marketing conferences in Bosnia and Herzegovina. I do not regret the five-hour trip from Sarajevo – nor did I regret it the last time I went. With a touch of history (conference is held at the Museum of AVNOJ) and a relaxed atmosphere, leading experts, but also those lesser-known (but equally creative), transfer the best from their experience, their best ideas and their best business decisions.
We listened to the genius Vladimir Čeh, a true pioneer of the Yugoslav advertising, who once had to struggle to explain that advertising is not a disgrace. Some probably remember the TV show which he made in the ’80s called “Mom, the commercial is what’s important”, and those a bit younger like me today listen to that same Vladimir, telling us the story about sex in advertising. Yes, before it was a shame to advertise, and today it is the sex that sells. With perfect diction and a memorable voice, Vlado told us the historical story of sex in advertising. He made us laugh and taught us important lessons. Advertising is in, it is useful and extremely respected (even when it comes to sex). One of the most awarded designers from the region (winner of over 300 international awards), Slavimir Stojanović, says that advertising in our region is only in puberty, but he also showed that with a dose of creativity, relaxation and noticing the environment and the modern world, we can achieve much.
Davor Runje told us how the best digital campaign in Croatia came to be, and showed us that today there is no longer digital and non-digital. Imelda Ramović, award-winning designer, spoke about how ideas give birth to design that is perfect for the client, and Sanda Mešinović, 4P woman who finds emotion in everything she does, shared her wealth of experience in advertising in the role of the client, but also in the role of the agency. There were other good speakers, great ideas, great solutions, but what we have all learned – as concluded by Kamilo Antolović, who was in the role of moderator of the panel – is that “we can all live from clicking”.
All in all, in addition to the beautiful nature, the “Bihać cubes” – gifts we received from the artist Aid Rifatbegović – and meeting with Sanda (the most positive person on this planet :) ), the Creative Republic of Bihać is an event that always surprises me anew. Little is known about this super relaxed, mega-creative and giga-useful event, but I’m sure that in the near future many companies, many marketers and others from the world of design and advertising will recognize the seriousness and importance of this event. Congratulations to the Association Ventilator for their great will and organization, which is getting better and better. If you weren’t there, open the site www.kreativnarepublika.com, find the speakers and definitely google them. You won’t regret it.
A big like from me.
Mehmed Mahmutović, Bihać
This year’s session of the Creative Republic of Bihać once again exceeded my expectations. The organization, as always, created such an energy in the hall that I felt as if I was in my study room. I believe that it is difficult to get good speakers, but this year’s speakers at the BKR with their precious arrival simply inspired every person there. Great, great, great! Long live the creative Bihać, which is, I believe, proud of its artists-organizers!