As we are watching the FIFA World Cup in Russia, Mercator has prepared a promotion of dairy products of excellent quality produced under the Mercator own brand. Dairy products are not only of excellent quality but also have a very beneficial effect if you enjoy sports. That’s why it is not by chance that Mercator’s communication of dairy products was linked to football. Mercator is also a sponsor of the Football Association of Slovenia, and the successful clubs Olimpija and Maribor.
Thus, over a period of five weeks and in five episodes of Mercator’s series about a summer camp, young football players are preparing for the world championship – in 2030! Their mentor is none other than Sebastijan Cimirotič. Yes, the one who scored the first goal for the Slovenian football team at the world championships.
Get to know Mercator’s “best” and find out why the yogurt, milk, mozzarella and other products under the Mercator label proudly carry the mark of highest quality from the biotechnical faculty.
Watch below the first spot in the series, and then catch every next one in the coming weeks:
Here’s also some behind the scenes action:
A nicely designed website which showcases how Mercator connected dairy products with sports and why they recommend dairy products for athletes can be found here.
