Drugi jezik na kojem je dostupan ovaj članak: Bosnian
Wieden+Kennedy Portland and Droga5 New York were top winners on the second night of The One Club for Creativity’s 46th annual One Show, the prestigious global awards competition celebrating excellence in creativity of ideas and quality of execution, which was held at the end of last week.
The One Show 2019 Best in Show honors, recognizing the single most outstanding work entered this year, went to Wieden+Kennedy with Park Pictures Los Angeles and Joint Portland for “Dream Crazy” on behalf of Nike.
Over two nights of The One Show 2019, the iconic work featuring Colin Kaepernick won 10 Gold Pencils, two Silver and four Bronze, as well as four Best of Discipline honors (Creative Effectiveness, Integrated, Print & Outdoor and Social Media).
This year’s top honors, based upon cumulative One Show Pencils and Merits won across all disciplines, are:
- Agency of the Year — Wieden+Kennedy Portland
- In-house Agency of the Year — Spotify
- Network of the Year — DDB Worldwide
- Creative Holding Company of the Year — Omnicom Group
- Production Company of the Year — MPC
- Client of the Year — Nike
The prestigious One Show Penta Pencil, awarded to the agency and brand who together have created stellar creative work for the last five years, was presented adam&eveDDB London and client John Lewis & Partners London.
The One Show Pencil is one of the highest accolades in the industry because it is one of the most difficult to win. For both nights of The One Show 2019, 569 Pencils were awarded: 180 Gold, 178 Silver and 211 Bronze. A total of 19,445 pieces were entered this year from 73 countries.
A complete list of Pencil winners of The One Show can be viewed here.
The One Show awards are part The One Club for Creativity’s Creative Week, May 6-10, 2019 in New York (https://www.creativeweek.org).
