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WHITE SQUARE ADVERTISING FESTIVAL. IT’S TIME!

In challenging 2020, White Square reached a new level of organization in online format, that even expanded the geography of participants

Ekrem DupanovićbyEkrem Dupanović
19/01/2021
in News
Reading Time: 2 mins read
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One of the largest creative festivals in Europe – White Square international advertising festival – opened the main stage of the call for entries. The festival is scheduled on June 9-11.

Annually, over 1000 entries from all around the world participate in the festival. In challenging 2020, White Square reached a new level of organization in online format, that even expanded the geography of participants. It is easy to submit the entries on official website adfest.by. Till February 28 the participants are provided with special participation fees.

Contest program of White Square 2021 includes all the communication spectrum:

Creativity: Film, Print, Radio & Audio, Outdoor, Integrated, Branded Сontent & Entertainment.

Branding: Communication Design, Packaging Design, Digital & Interactive design.

Marketing: Brand Experience & Activation, PR, Direct, Innovations.

Marketing Effectiveness

Media: Channels, Excellence in Media, Media Campaign.

Digital: Digital, Mobile, Creative Data.

Craft: Film Craft, Print & Outdoor Craft, Excellence in Radio & Audio.

The contest program consists of 129 nominations in total. To learn more follow the link.

White Square 2021 entries will be evaluated by seven international jury line-ups: Creative, Branding, Marketing, Digital, Media. The Grand Prix of the festival – will be decided by special Grand Jury consisting of the Chairmen of jury. An international Mass Media jury line-up will give an assessment of entries from the standpoint of industrial media. The jury of the festival is forming, the participation in White Square 2021 jury has already been confirmed by Merlee Jayme, Global President, Dentsu Mcgarrybowen, Lili Jiang, Group Creative Director, Cheil Worldwide, Corey Cruz, Creative Director, Wunderman Thompson Singapore, Markus Daubenbuechel, Managing Creative Director Ex Scholz & Friends Germany, Pancho Cassis, Partner & Global Chief Creative Officer, DAVID, Andrey Gubaidullin, Founder & Creative Director, Voskhod, Alexey Fedorov, Executive Creative Director, BBDO Moscow, Dmitry Apolenis, Creative Director, AIDA Pioneer.Winners, prize-winners and finalists of White Square Advertising Festival get broad promotion with more than 50 publications in industrial media in Europe and the CIS counties, including Argentina, Armenia, Belarus, Belgium, Croatia, Estonia, France, Georgia, Germany, Italy, Kazakhstan, Latvia, Lithuania, Spain, Portugal, the Netherlands, the MENA region, Serbia, Romania, Russia, Ukraine, and others.

It’s time! – is the slogan of White Square 2021. It’s time to seek for inspiration and exchange professional experience. To win, you have to act, and do it right here and right now.

Prepare your contest entries and upload them to adfest.by!

 

Autor

  • Ekrem Dupanović
    Ekrem Dupanović
    EKREM DUPANOVIĆ, founder of Media Marketing portal, author of the Creative Portfolio He started working in the advertising and PR industry 54 years ago (in 1970). For the first 15 years, he worked in the economic and advertising program of Radio Sarajevo (1970-1985), after which he joined the marketing agency OSSA, where he led the sports marketing team for five years. In 1990, he was appointed director of the Yugoslav-Swiss marketing agency IMS/STUDIO 6 Yugoslavia, established through a joint venture by OSSA and IMS/STUDIO 6 Lausanne. Shortly after its founding, he signed a contract with the Yugoslav Prime Minister Ante Marković, making IMS/STUDIO 6 Yugoslavia the first official agency of a Yugoslav government. He worked on sponsorship projects for major international events, such as the Winter Olympic Games Sarajevo 1984, the World Cup Ski Finals Sarajevo 1987 (marketing director), the European Athletics Championships "Split 1990" (marketing director), the World Ski Flying Championships "Planica 1994," and others. He managed the sponsorship of Monica Seles from her early days to becoming the world’s number one female tennis player. He is the author of the Woman.Comm Club project, which is successfully expanding in all countries of the Adriatic region.
Tags: 2021FeaturedIzdvojenoWHITE SQUAREWhite Square international advertising festival
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