For twelve years, VETTURELLI has been active in the field of highly specialized development and management of communication strategies focused on sponsorship and socially responsible business. This year VETTURELLI is expanding its field of activity to communication-organizational counseling.
International research says business culture is one of the biggest obstacles in the time of digital transformation. Business culture (over 30%) in this context is even ahead of the understanding of digital trends (25%) and the available budget for digitization (21%).
“Companies and most of the initiatives that surround us pay too much attention to digital tools, forgetting about the person in that process. That is why our solutions are oriented towards the transformation of both the person and organization. Through creative processes, we build a nurturing corporate culture, launch a dialogue between employees and teams, and prepare them for the challenges of the future,” explains Dijana Vetturelli, the company’s chief strategist.
As VETTURELLI states, they consider their commitment only as a complement to their work so far. So far, they have helped leaders and organizations to leave a positive and lasting trace on business and society. In this regard, they benefit from many years of international corporate and managerial experience, within which they themselves have also experienced the challenges of leadership.
“In areas where major changes are happening, we feel at home externally and/or internally. I am convinced that our business experience, as well as our life path, has prepared us for such challenges and that we are the right address for companies that are ready for transformation. Such companies realize that this is an inevitable path to better business results,” said Viktor Vetturelli.
Schneider Electric, the leader of digital transformation in energy management, also recognized the new approach to communication counseling. This company showed VETTURELLI confidence and engaged them to find innovative communication approaches in their subsidiaries in Croatia, Slovenia and Bosnia and Herzegovina.
