The deadline for submitting entries to the 14th edition of SoMo Borac powered by Aleph has been extended until September 29, 2026, at 11:59 p.m. Entrants have thus been given an additional six days to complete and submit projects created over the past year.
This year’s competition comprises 17 categories divided into two streams, SoMo Media and SoMo Advertising. The categories cover digital campaigns, products, design, storytelling, native content, content engagement and the use of AI, with a focus on work that reflects technological and creative changes in the digital industry.
Entrants can once again use the 4+1 model, under which the fifth entry is free of charge. An overview of the categories, rules and participation requirements is available on the SoMo Borac website.
The competition segment will be accompanied by a conference programme at Zagreb’s Tvornica kulture, dedicated to new technologies, trends and examples from digital industry practice. Tardy Bird tickets are available via Entrio until September 30 at a price of 179 euros.
