Drugi jezik na kojem je dostupan ovaj članak: Bosnian
Few days ago, award winners of the first Effie Awards Festival in Serbia have been announced in Hotel Radisson Blu Old Mill Hotel in Belgrade. Two Silver trophies and six Bronzes were awarded to most successful campaigns aired between 1st July 2015 and 31st December 2016.
From the total of four campaigns from Leo Burnett Belgrade – Publicis One Serbia agency which found their place in the finals, the agency won Silver Effie in Telecommunications category for the „Viber-Vajber campaign“ for Vip Mobile.
„We are proud of the fact that we got this prestigious prize at the first Effie Serbia, becoming the agency with one from the total of two awarded Silvers (without a Gold being awarded). Viber-Vajber campaign was extremely successful and has proven that a good insight brings very good results. Year after year, Leo Burnett’s cooperation with Vip becomes better and better, which is proven by our campaigns as well as the fact that jury has recognized it. Considering successes of our campaigns in this year, we are already talking with the client about how we are going to celebrate next Effie awards. We congratulate all other winners“– Leo Burnett agency said.