Drugi jezik na kojem je dostupan ovaj članak: Bosnian
Photo: Miloje Sekulić, recipient of the Life Time Achievement Award
Serbian Public Relations Association (DSOJ) last night rewarded the best communication campaigns, projects and initiatives in 2015, at the traditional, 19th annual reception held at Mikser House.
This year the Association received no less than 87 works, divided into 11 different categories, while 33 works from the corporate, public and nonprofit sectors reached the final selection.
Special guest of the evening was Maxim Behar, President of ICCO, the International network of PR associations whose member recently became the Serbian Public Relations Asociation.
The award for Outstanding Personal Contribution in the field of communications, “Srđan Đurić”, was presented to Miloje Sekulić, founder and director of the agency Home Page.
In the category of PR Agency of the Year, awards went to the agencies: Represent Communications (in the category of large PR agency) and SVA (in the category of small and medium-sized PR agency).
Award for the best communication projects went to the following agencies and companies:
Represent Communications has won awards for projects: Celebrating 10 years of acquisition of Rosa water in the Corporate Communications category, the award in the category of Crisis Communications for Women’s Expedition to the Himalayas, and in the category of Socially Responsible Projects for the campaign Helping those who don’t have, to have for client Delhaize Serbia.
The agency New Moment PR won three awards: for the project Button for Help in the category Communication in the Nonprofit Sector, for the project Women in Business with the company Banca Intesa and the campaign Say it with Chocolate for client Soko Štark, in the category of Brand PR.
SVA Agency has won the award for the project I Choose Life, made in cooperation with the Agency for Traffic Safety of Serbia, while the agency Home Page received an award for the My Serbia campaign created for the Tourist Organization of Serbia.
The project #FantaSelfie, of the agency Executive Group, was awarded in the category of Best Implemented International Campaigns.
In the category of Corporate Communications for SMEs, the prize was awarded to agency Blumen Group for the project Patron of New Ideas, made for the company Ktitor.
In the category of Internal Communications, the prize was awarded to the company Smart Vision for the project Engage Energize Enjoy for client Adecco Outsourcing.
Award Dr. Dragutin Vračar for the best academic work went to Danica Radovanović for her doctoral dissertation and Novak Ušćumilić for his master thesis.