On Thursday, 9 February, registrations officially opened for the second edition of the competition designed for young agency professionals, Young Lions Croatia.
Along with the recognition of the profession, the young members of the agency world and the winners of the competition are awaited by valuable prizes and participation in the global competition Young Lions at Cannes. Registrations for the Young Lions Croatia are open until 15 March, and creatives can test their skills in three categories – Cyber, Design and PR.
Competition Young Lions Croatia tests skills, knowledge and creativity of young teams, who have 24 hours after they are presented with a brief to produce a campaign, and they have to do so completely isolated from their senior directors and clients. The competition involves teams of two young professionals under 30 years of age, and registrations are possible in a total of three categories, Cyber, Design and PR, where the category for young professionals in the field of public relations is the main novelty of this year’s competition.
Along with supporting young talents, Young Lions Croatia also has a humanitarian character. The client for which the teams will create campaigns are nonprofit organizations or organizations of civil society, who will get the produced materials to use free of charge.
The team that wins the Grand Prix will represent Croatia at the global Young Lions competition, which takes place June 17 to 24 in Cannes, which means the reward that awaits them is worth nearly 40,000 HRK (€5.4k) including the costs of travel, accommodation and registration fees.
The competition Young Lions Croatia is organized by HURA as part of the festival Days of Communication, which will be held from 30 March 30 to 2 April at the Hotel Lone in Rovinj. The main sponsor of the Croatian edition of the competition is company Stega Tisak. All information on how to apply, guidelines for competition and category descriptions are available on the official website of the festival Days of Communication, www.danikomunikacija.com.
