PORTAL Art&Business | PORTAL WOMANCOMM | KREATIVNI PORTFOLIO 03 | HOTEL JUGOSLAVIJA (PDF)
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  • Vijesti

    Wüsthof Sharp Systemic Brand Identity with Gigodesign wins Red Dot Award

    How to win a Grand Prix in Cannes?

    The best of Latvian and Estonian advertising

    Enjoy the summer with Cinedays Film Factor 20

    Lokomotiva and SentecaCommerce signed a partnership for 12 European markets

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  • Tema sedmice
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

  • Intervju

    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

    Irena-naslovna

    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

  • Kolumna

    Sponsors? What that?

    misa-naslovnica

    Miša Lukić: What can start-ups learn from sperm?

    Do Brands Always Need to Sell Aggressively to Grow?

    Price of Hate

    The Advertising Industry: From Alchemists to Distributors and Back Again

    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

  • Dnevnik

    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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Home News

Red Dot Award: Brands & Communication Design 2020 starts on 24 February

Participants that win an award can be confident that they are leaders in the creative and brand sectors

20/02/2020
in Featured, News
4 min read

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

The next round of the Red Dot Award: Brands & Communication Design commences on 24 February 2020. Designers, agencies and companies have until 5 June to enter their brands and creative works in one of the world’s most renowned design competitions. All those who take part are in with a chance to win over the jury with innovative ideas and creative solutions in the two sections “Brands” and “Communication Design”.

Strong brands
Last year was the first year in which brands could be entered in the design competition. In this way, the Red Dot Award has positioned the significance of well-designed brand communication, which is seen as a key factor in market success, as a new focal point of the competition. Unique and distinctive brands are once again invited to take part this year. There are 36 industries to choose from in the “Brands” section, ranging from “Automotive” and “Furniture” to “Tools” and “Watches”.

Creative communication projects
Individual creative achievements are also still a big part of the competition. Participants can enter their communication design works in any of 17 categories in the “Communication Design” section – from “Advertising”, “Posters and “Packaging Design” to the design of “Annual Reports,” “Fair Stands” and “Retail Design”. Entries can also be submitted in digital media categories such as “Film & Animation”, “Online” and “Interface & User Experience Design”. 

In search of young design talents
Young designers who enter their work in the “Communication Design” section will get a 10% discount on entry fees and a 20% discount on the Winner Package as part of the Red Dot: Junior Award. This helps trainees, students and young professionals who have graduated within the last two years to have a successful start to their career. The best work submitted by an emerging designer will win the Red Dot: Junior Prize, along with prize money of 10,000 euros.

Individual assessment by an international jury
The Red Dot Award gives each participant the chance to have the quality of his or her entry assessed and verified individually by the expert international jury. The expert panel comprises 24 jurors, who inspect all of the brands and creative works entered in the design competition on their own merits over a period of several days. Different assessment criteria relating to the form, idea and impact are considered. These vary within the “Brands” and “Communication Design” sections. Thanks to the jury’s international nature, the jurors are in a position to assess the projects and brands from all over the globe in consideration of their country-specific differences.

Benefits for award winners
Participants that win an award can be confident that they are leaders in the creative and brand sectors. The laureates will be celebrated at the Red Dot Gala in Berlin on 23 October 2020. They benefit from numerous advantages in communicating news of their success: the internationally recognised and sought-after Red Dot Winner Label, which can only be used by competition winners, can be used in a targeted way in internal and external communication to garner a certain position with customers and stand out from competitors. Furthermore, the award-winning brands and creative works are presented in exhibitions, in the yearbook and online.

Entry phases for the Red Dot Award: Brands & Communication Design 2020
• Early bird: 24 February – 18 March 2020
• Regular: 19 March – 13 May 2020
• Latecomer: 14 May – 5 June 2020

For further information and to register, go to: www.red-dot.de/cd

Tags: Bosnia and Herzegovina
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