Although it can’t be disputed that the carbonated Pepsi Light has fewer calories than the original Pepsi, the company decided to make a much bigger leap towards a healthier life of its consumers.
The company has actually designed a 2-liter bottle whose design makes it usable as a two kilogram dumbbell, so before the beverage is consumed, this “dumbbell-bottle” can be used for a workout.
Although some doubted that this was an April Fool’s joke, AdWeek has received confirmation that the Brazilian agency AlmapBBDO has already produced the bottles and distributed them to gyms.
