Source: TheDrum
Since the downfall of Harvey Weinstein, #MeToo movement has grown stronger, and with it more women are taking charge and trying to end discrimination and sexual harassment in the industry. Certainly, movements like Free the Bid have helped as well, and now a new push to end gender discrimination has come out in time for the Oscars.
That’s why „Her Oscar“ was launched, a movement to demand the Academy Awards for equal representation of genders. The movement points out that only 4% of the top films in the last 13 years have been directed by women, and women are underrepresented at all levels, with 22% producers, 11% writers, 7% directors and 1% composers. The movement states that the ones who do make it still have to deal with fewer roles, less speech time on screen, the struggles of obtaining higher positions and an existing unfair pay gap between genders.
An accompanying promo for HerOscar.org – which has a petition to demand the Academy Awards nominate films with at least 50% women participation either on or off screen – shows Angelina Jolie talking about inequality in the movie business, and then shows a female-shaped Oscar and a plea to make every voice heard.
Her Oscar is not simply a female version of the famous award, it’s a winner but yet strong woman, a symbol of equality and a new shape to ignite a conversation. An opportunity for a fair, equal and more diverse film industry where both genders can be the protagonists of the story and get equally rewarded.
