By winning a Lion at the very beginning of the festival, the most rewarded agency in our region, New Moment, continues presenting the region to the world, and placing it on the global map of creativity.
“The Cannes Lion we won tonight is the confirmation of everything we believe in – our creativity is world class! This award shows that we have continuity and strong regional cooperation. I’m extremely happy to continue the tradition of winning at Cannes, and I’m proud of the whole team that contributed to this success,” said Žarko Sakan, CEO of New Moment New Ideas Company.
“The One Book for Peace project, which we started last year and which won five Cannes Lions, has continued to develop and live as one of the most wanted editions on all sides of the world. We continued our work on campaigns and further promotion of the project together with our excellent associates, our client, the Interreligious Council of Bosnia and Herzegovina, and colleagues from New Moment BIH and Y&R Dubai, and our work has been recognized by the Cannes Jury this year as well. Thank you very much to all our associates and our client,” said Jasmina Nikolić, Customer Service Director of New Moment and project leader on “The One”.
This year more than 32,000 entries were submitted to 26 competition categories from 90 countries around the world.
“The One” is in the shortlist of six other categories, for which winners will be announced over the next four days.
