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New challenges, new identity – IZONE.AGENCY

The task was to move away from the accent on “i” prefix, which was cool when the agency was created, but has different connotations today

Media Marketing redakcijabyMedia Marketing redakcija
14/02/2019
in News
Reading Time: 2 mins read
Pročitaj članak na Bosanskom

The year 2018 was a great and dynamic year for Izone agency, and their 2019 will be nothing less than that, thanks to the team of Šesnić&Turković design studio.

“In June, at a barbecue party, we came up with the idea that the Sh&T team make us a new visual identity. We’ve been thinking about it for some time now and now, early in this year, we’ve finally changed our image and hairstyle. We have – as they say – pimped our style a bit,”  said Igor Živković from the Izone agency.

Novi izazovi, novi identitet – IZONE.AGENCY
#10YearChallenge

“You know how it is, the hardest boss to work for is yourself, so we jumped in to lend a hand. The task was to move away from the prefix ‘i’ which was cool when the agency was founded, but has different connotations today. The balance of their playfulness and seriousness was embedded in illustrations that are both sweet and humorous, but on the other hand they send a clear and strong message. They are quite critical, but they embraced this design immediately, which means they’re happy, I guess,” said Marko Šesnić from the Šesnić & Turković studio.

Novi izazovi, novi identitet – IZONE.AGENCY 1

Novi izazovi, novi identitet – IZONE.AGENCY 2

Novi izazovi, novi identitet – IZONE.AGENCY 3

“They caught the main message we want to send to all our clients, partners, and friends – we are here for you to help you achieve your goals. Hit your targets better perfectly describes it,” Živković concluded.

You can see the whole case at Izone’s Facebook page.

Autor

  • Media Marketing redakcija
    Media Marketing redakcija
    Media Marketing is the most relevant media in the communications industry of the Adriatic region, created with an idea and the vision to educate, inform and bring the professionals from the industry together on daily basis.
Tags: iZoneŠesnić&Turković
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