The new season of MIXX Awards Croatia powered by Admixer Media is underway, and it is a national competition that focuses on the highest-quality digital campaigns and tools in the field of market communications. The competition is conducted under the international licence of the Interactive Advertising Bureau (IAB), while the licence holder for Croatia is IAB Croatia.
Submissions are currently open within the regular deadline, which runs until 13 February 2026 by the end of the day. After that, an additional deadline for project submissions is planned – until 23 February 2026 by the end of the day, after which there will be no further extensions.
Projects can be submitted across several category groups, giving participants space for broader presentation of different aspects of their digital solutions and campaigns.
Group I – Campaigns includes: Brand Awareness Campaign, Direct Response and Lead Generation Campaign, Cross-Media Integration Campaign, Campaign Effectiveness, Best Social Campaign, and Corporate Social Responsibility Campaign.
Group II – Tools/Platforms includes the categories: Best AI-Driven Project, Best Effective Use of Data, Best Video Content, Best Digital Product, Best Media Strategy, Best Branded Content, Best Website, Best Social Media, Best Viral, and Best Tech & Innovation.
For projects aimed at international markets, Group III – Export is предусмотрен, with the categories Best Export Campaign and Best Export Platform. Group IV – Publisher includes Best Publisher Campaign and Best Publisher Content. The best project of the competition is awarded the main prize, Best in Show.
Among this year’s novelties, MIXX Fit Check stands out, a short questionnaire designed to make the submission process easier for applicants – through it, they can contact the Organising Committee for advice, for example when choosing the most appropriate category.
The organisers have also prepared a dedicated page with examples of last year’s awarded projects, which can serve as inspiration for future participants. All detailed information about categories, criteria, and rules is available in the official competition rulebook.
The evaluation of submitted works this year is again entrusted to an expert jury composed of relevant domestic digital professionals, who decide on the best projects in the competition.
All additional information about the submission process is available on the official competition website.
