For some time the social networks of the leading lifestyle portal in Bosnia and Herzegovina, MODAMO.info, abounded with posts teasing the redesign and rebranding of this media into a new, cooler, more modern and more meaningful story called BONJOUR.ba.
BONJOUR.ba is a continuation of the lifestyle story started in 2007 as MODAMO.info with the aim of presenting the offer in the boutiques of Mostar in one place, which is where the MODA-MO name comes from.
MODAMO.info over time started publishing original articles about fashion, fashion tips, Bosnian-Herzegovinian designers, photographers, models… and all in the lack of news from the Bosnian-Herzegovinian fashion scene at the time in 2007. Thanks to its original content with a special emphasis on topics from Bosnia and Herzegovina, MODAMO-info became the number one address for fans of fashion, design, interior designers and everything beautiful.
“It is clear that trends in the online world have changed, online media in Bosnia and Herzegovina have been gathering around the .ba domain over the last 12 years, and mobile is growing rapidly. All this, along with the constant undertone of a local media, like the name MODAMO.info communicated, was an inspiration for us to take the courageous decision and rebrand and redesign the MODAMO.info. In search of a name that will not be territorially restrictive, which will be recognizable and which will draw a smile on your face and which will in one word paint all that we do, we have found a word that perfectly illustrates it – ‘BONJOUR’, which in French means ‘Good morning’. We want the day for our readers to start with a good morning and nice stories, and that is why at BONJOUR.ba they will be welcomed by web and mobile site filled with original content, made by the team that has been creating everything you had the chance to read on MODAMO.info over the years. We will keep our charm and laid-back character, and we promise you more original stories that will often carry the MADE IN BIH label,” explained Ana Ćavar, the founder and director of the portal MODAMO.info, now BONJOUR.ba.
As BONJOUR.ba describes itself – it’s a place for all women (but also men) where they can enjoy pleasant stories, regardless whether they are starting their day with a strong coffee, relaxing tea or refreshing lemon juice. At BONJOUR.ba they can enjoy fashion stories from Bosnia and Herzegovina and the world, styling tricks, home decor ideas, and useful advice on parenting, careers or finances.
Whether you are masters in budgeting and project proposals, or you can travel around the world with no fuss even when bringing along two kids, or you are as versed in the terminology like ‘bank note’ or a ‘child airplane ticket’ as you are in Jupiter’s orbital mechanics, the BONJOUR will give you inspiration as well as concrete tips on how to tackle such (and all similar) challenges, which are a staple in the day of a BONJOUR woman (and her BONJOUR man).
