Drugi jezik na kojem je dostupan ovaj članak: Bosnian
In support of the local and regional advertising industry, traditionally one special award is presented among other valuable prizes at the Night of the AdEaters – the World Tour.
World Tour is a recognition for those ads and their authors who have entered into a global selection of the program La Nuit des Publivores / Night of the AdEaters, and which have traveled more than 160 cities in the world in the framework of this popular program.
The magnitude of this success is best illustrated by the fact that the Cinematheque Jean Marie Boursicot annually receives over 20,000 ads from around the world, but just a few shy of 400 – selected solely by Jean Marie Boursicot – end up in the six-hour program for the World Tour.
This year, thanks to the representative of the Night of the AdEaters for the Adriatic region, the agency SuperStar World Wide and Media Marketing, the most important regional media partner, four regional ads entered the world tour, three of which are from Serbia and one from Slovenia.
This is a great contribution to the promotion of the advertising industry and on this occasion, at this year’s mts Night of the AdEaters, the awards went to:
- Beokonstruktivizam (Beoconstructivism) – ad of the Tourist Organization of Belgrade, directed by Boris Miljković
- Drama u taxiju, Otelo (Taxi Drama, Othello) – Yugoslav Drama Theatre, agency McCann Belgrade.
- Jelen pivo, Naša stvar (Jelen Beer, Our Thing) – agency LeoBurnett.
- ITAK, Govori ljubav (ITAK, Speak Love) – Telekom of Slovenia, agency Pristop, Creative Director and Writer Aljoša Bagola.