Mediatoolkit’s product manager, Ivor Bihar, will talk about what a startup should do to be noticed in the digital world. He will examine how startups can take advantage of the online channels to promote their services. Which social networks to use? How to use them? What are the possibilities for start-ups with small budgets? How to monetize services? How to adjust to the lean marketing methodology? These are just some of the questions that Ivor will answer.
Ivor Bihar is product manager for digital products at Degordian. Their most successful product is Mediatoolkit, an online media monitoring tool that makes relevant business information come to you. With Mediatoolkit you can find out when the web and social media are talking about you, your customers, partners and competitors. Drawing from the pool of many years of experience working on various projects, Ivor will certainly have a lot to say about management, digital marketing, lean startup approach and how to push a startup to success.
