Ljubica Vukčević, a member of the IAA Serbia Young Professionals section, is the winner of the prestigious IAA Inspire Award – Young Leader at the global level. Recognition is awarded to individuals who contributed to the work of the International Advertising Association (IAA).
As stated in the justification of recognition, Ljubica has significantly improved the work of the Section of Young Professionals in Serbia and IAA by her work. Ljubica is in the YP Section since it was established, and is very successful in her job at the position of Insight Analyst in the Direct Media agency. In this competition, according to the procedure, she was nominated by her colleagues from Young Professionals, and the award was given by the IAA Global Jury.
Asked to comment on the fact that she is the holder of this prestigious award as of yesterday, Ljubica said: “This wonderful news found me on maternity leave so I was even more surprised by it. In our business, it can seem to you that if you are absent for some time everyone will forget what you did before and how much energy you invested in some projects. That’s why I was even more thrilled by the news that IAA Worldwide has recognized my work within the Section since it was founded. I am truly glad that another IAA Inspire award is coming to us after Đorđe Janković won it earlier. This award should be seen as a confirmation of the quality of young Serbian professionals, as well as recognition of the good work of the IAA Serbian Chapter.”
The ceremony on which the recognition will be awarded is scheduled for 24 October at the Royal Palace in Bucharest, during the IAA Global Conference.
Evidence that young professionals in Serbia achieve remarkable results within the IAA Worldwide is that this award is given to someone from Serbia for the second time. Two years ago, IAA Inspire Award was awarded to Đorđe Janković, also a member of IAA YP. A section of young professionals works within IAA Serbia and brings together young people who have up to five years of work experience in the profession, or those who are at the last year of communication studies. More about IAA YP can be found at www.iaa.rs/young-professionals.
