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Institut IGH present their new visual identity

A new chapter in the history of Institut IGH is ushered in by their new visual identity demonstrating stability, solidity and importance of the company

Media Marketing redakcijabyMedia Marketing redakcija
14/12/2017
in News
Reading Time: 2 mins read
Institut IGH present their new visual identity 1
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Institut IGH presented yesterday their new visual identity ushering in a new chapter in the company’s history. The new logo radiates power and the spirit of modernity and at the same time acknowledges the company’s history by using a new greeny blue shade of their former corporate green.

“The rebranding decision was inspired by our desire to show how much we have changed in the last few years. Today, Institut IGH is a modern company, facing the future head on, and expanding regionally. Our focus is not solely on road construction and associated projects any more, we are expanding into hydrotechnics, we already have projects within this field that we are very proud of. We believe that our new visual identity encapsulates our best qualities – our impressive heritage and focus on the future,”said Ivan Paladina, board president.

The new logo was designed by the creative agency Señor.

“IGH’s new vision, Creating an integral and knowledge based solutions in construction was a starting point for this rebranding process”, stated Iva Kaligaric, Senor’s chief strategist.

By the rebranding, Institut IGH wishes to reposition itself as an important  and stable company built upon solid foundations of knowledge and a rich experience in the construction industry, but also an organisation with an eye to the future business successes, new markets and technologies.

The new slogan The Institute of construction solutions completes the visual identity and presents Institut IGH as  experts in complete solutions in construction, focused on end user satisfaction and  a positive role in the economy and society.

Institut IGH present their new visual identity

Institut IGH has been offering complete solutions in construction for over 70 years; the Institute IGH brand guarantees to clients, partners and employees complete construction solutions fit for the modern world founded upon knowledge and years of experience.

For all the above reasons, the mission statement of  Institut IGH is to improve the quality of life. Institut IGH has 550 employees, more than 300 are engineers and is active in 13 markets in the region.

Autor

  • Media Marketing redakcija
    Media Marketing redakcija
    Media Marketing is the most relevant media in the communications industry of the Adriatic region, created with an idea and the vision to educate, inform and bring the professionals from the industry together on daily basis.
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