HURA & EACA seminar Perfect pitch or Complete bitch? on European practice and successful models for choosing an agency, will be held 18 November, 9.30 to 11.30 at the HURA premises (Zavrtnica 17, Zagreb). It will be led by Dominic Lyle.
Marketing directors now have a great responsibility to take good care of each invested cent. It is therefore important to focus on the business models that have proven successful.
Perfect Pitch seminar will be based on the results of the tender practices conducted in 20 European markets and which define the greatest problems and best practices in conducting the competition. Ultimately, the seminar will present a more rational way to find agency-partner that will save money and time and enable focusing of resources on what is really important – business.
The seminar will be led by Dominic Lyle, head of EACA, which in collaboration with the WFA (World Federation of Advertisers), issued the European guidelines for successful implementation of tenders.
The registration is free with a mandatory confirmation via e-mail hura@hura.hr.
