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    Institut-Terra-naslovnica

    Instituto Terra inspires new work by Gilberto Gil

    effie-slovenia-naslovnica

    Knowledge and inspiration on the 1st Effie Day

    cannes-delfin-naslovnica

    Curtain up for the Cannes Corporate Media & TV Awards 2021

    craft-jury-naslovnica

    Golden Drum represents Craft Jury, which will be chaired by Damisa Ongsiriwattana from Bangkok

    cockta-naslovnica

    DROM agency for COCKTA

    warc-naslovnica

    WARC Awards for Effectiveness 2021: Call for entries and juries named

  • Weekly topic
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

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    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

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    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

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    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

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    francis-ingram-naslovnica

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    Three questions for Saša Leben: Foundation for development of Formitas in the future will continue to be its essence of today – strategic know-how and brand

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    nastja-naslovna-2-min

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    Maja Kolarić: One of the beauties of art is how it can imbue a city with global spirit

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Home News

Host a football match with Zlatiborac

A champion combination has been created: football, sausages and beer

29/06/2018
in News
1 min read
Host a football match with Zlatiborac

Empty night grand soccer arena in the lights; Shutterstock ID 353109104; Purchase Order: -

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

Football World Cup 2018 in Russia is attracting great attention of the global public, especially in countries whose teams are competing in Russia. This fact led the company Zlatiborac from Belgrade to the desire to enrich the experience of their consumers (present and future) while watching direct TV broadcasts from the World Cup. Zlatiborac’s promo team has devised a way to make their customers into best hosts throughout the Cup.

The campaign was made as part of promotion of Zlatiborac’s Berlin Sausage, a product that has already become a champion of quality at competitions in Germany and Serbia. A winning combination was created for the perfect atmosphere: football, sausage and beer.

Zlatiborac invites all football enthusiasts to sign up on the website Be The Host, to be creative and thus get a chance to win the title of the best host of the game during the World Championship. Every day, the green delivery team will be cruising around Belgrade, Novi Sad, Niš, Kragujevac, Užice and Zlatibor, to visit the applicants and make them into the best hosts. And one thing is certain, a gourmet meal is always more delicious when shared with a large crew.

Tags: World Cup 2018Zlatiborac
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