These days, as Sarajevo becomes the prime destination for film lovers from the region and the world, Konzum is launching its own “film action”, with a special offer of products at a price that will complement the phenomenal summer movie atmosphere in Sarajevo for both locals and numerous tourists. The offer will last from August 10 to August 19 in Konzum stores in the center of Sarajevo, which will work 24/7 from 10 to 17 August.
“For years, Sarajevo has been a favorite destination for domestic and foreign film lovers, who visit this city to enjoy great movie productions and experience a special festive atmosphere. Konzum strives to respond to specific customer demands and to provide special deals during this period, and this time we decided to make a Konzum Film Action in the stores in Sarajevo, which brings an ideal combination of good prices for products which were most sought in the previous years in this period. We are also preparing special activations on Facebook as well as an interesting prize game in cooperation with RSG radio, as well as a number of other surprises that customers can expect in our stores,” said Sabina Isanović, Marketing Director of Konzum.
In addition, a special campaign will be launched on social networks. Every day in the period from August 10 to 17, Konzum’s Facebook page will post inserts from iconic movies, and Facebook fans will have to guess which movie the teaser comes from, in order to win valuable awards. The RSG radio listeners will also have the opportunity to hear the segments of the famous movie music, and guess from which movie the music comes, in order to win gift shopping in Konzum stores.
