FePI (The First and Only International Independent Advertising Festival) will take place this year at the Ros Tower Hotel Convention Center in Rosario, Argentina, from 25th to 27th of October. Through ten years of existence, this Festival has established itself as the most representative meeting point of the independent Advertising, Marketing and Communications sector in more than 25 countries.
For this edition, the festival announced expanding of the Digital Category, and incorporating the Strategic Marketing Category, to distinguish the most successful strategies and reward the best marketing professionals. Festival also announced Jury Presidents for this year’s edition, who will lead the juries composed of more than 150 outstanding figures of communication industries.
Presiding over the Film Category will be Nicolás Zarlenga, Creative Director at David The Agency, Buenos Aires. He worked for clients such as Axe, Rexona, Nike, Coca-Cola, Stella Artois, Personal, Clarin and Topline among others. He was distinguished in Cannes, London Festival, D&AD, Diente, Ojo and El Sol.
In Direct Marketing, Jury President will be Emiliano Vargas, Partner of Viernes Buenos Aires. He worked with Leo Burnett, Notable Publicidad, Ogilvy & Mather, Fischer América and Sancho BBDO, and has won awards at the Effie Awards, IAB MIXX, El Dorado, Desachate, Fiap, and others.
Radio and Sound Production will be presided by Sergio Garrido, Co-Founder and Executive Producer at Indigo Music Design. He worked for clients such as Ford, Garbarino, Mastercard, La Virginia, and others, and picked up awards in Diente, Ojo, Lapiz, Cannes, Clio Awards and FIAP.
Presiding in the Public Relations Category will be María Carolina Cortes, Senior Director Consumer Engagement of Llorente & Cuenca, Colombia. She worked for Denmark’s Euro Mediterranean Human Rights Network and Dattis Consultores and has led processes of companies such as Grupo SURA, Protección and Grupo Gloria.
Maximiliano Maddalena, Creative Director General in Ogilvy & Mather, Argentina, will be president of the Audiovisual Production Jury. He worked for brands such as SCJohnson, Kimberly Clark, Schneider, Bimbo, Toyota, among others. Awarded in Cannes, Clio, D&AD, and other contests, he is currently Creative Director of Ogilvy & Mather Latina South.
The registration period for the Festival has been extended until 7 September, and the reception of materials is totally on-line through the official website www.fepi.com.ar.
