Which marketing campaigns have truly delivered results, and how much have strategy and creativity contributed to their success? These are the questions that the jury of the 18th edition of Effie Awards Croatia will decide, with applications open until November 10, 2026. The call is aimed at professionals from the marketing communications industry who wish to contribute their experience and knowledge to evaluating marketing effectiveness.
Unlike competitions that primarily focus on creative solutions, Effie also evaluates their strategic foundations and measurable business and marketing results. This makes the composition of the jury an important part of the process, with efforts made to ensure representation of diverse professional experiences and perspectives.
The Effie Awards Croatia Organizing Committee will seek to maintain a balance between representatives of advertisers, agencies, and independent experts when selecting jury members. Different industries, agency profiles, specializations, and areas of expertise will also be taken into account to ensure that submitted campaigns are evaluated from multiple professional perspectives.
The judging process will take place in two rounds. The first is scheduled for mid-March, and the second for late March 2027. Before judging begins, a short training session will be organized to align evaluation criteria and ensure consistent assessment of submitted entries. Jury members are expected to attend the entire process, while the exact dates will be announced at a later stage.
How to Apply?
Interested professionals can apply through the nomination form no later than November 10, 2026.
Those who submitted a nomination in previous years do not need to repeat the entire process. They can reactivate their existing application by sending an email to awards@danikomunikacija.com, also by November 10.
After applications close, the Organizing Committee will conduct the jury selection process and inform candidates of the status of their nominations.
