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Ad Council launches a series of ads to explain sexual harrassment

These short films are based on real-life incidents, and feature a number of hollywood stars

Media Marketing redakcijabyMedia Marketing redakcija
25/01/2018
in News
Reading Time: 1 min read
Ad Council launches a series of ads to explain sexual harrassment
Pročitaj članak na Bosanskom

Source: Creativity

The Ad Council is highlighting sexual harrassment in a series of PSAs starring the Holywood famous.

Each of the films is based on real events, and depicts a scenario where a woman is a victim of sexual harrassment, sometimes at an unexpected moment. The series was made by star from Friends, David Schwimmer, and director Sigal Avin. Schwimmer himself stars in one film, playing a male boss talking to a young woman (played by Zazie Beetz) about her job, then suddenly lunging in to kiss her.

https://www.youtube.com/watch?v=7OpvWfy0I6s

Another PSA, “The Coworker,” stars Grace Gummer and Joseph Sikora, in a situation where a man makes a lewd suggestion to his female colleague at a bar.

https://www.youtube.com/watch?v=3QeRZj3LhS4

In “The Politician,” a politician puts his hand on the knee of a journalist after an interview.

https://www.youtube.com/watch?v=JLvsPn4wl4w

The PSAs, executive produced by Schwimmer, Avin and Mazdack Rassi of Milk Studios, are shortened versions of films that first launched in April 2017 and ran online on various publishing outlets. Beginning Friday, Jan. 26, the full-length short films and PSAs will be supported digitally and on television by media outlets including Amazon Prime Video, CBS, The CW, Fox Networks Group, Freedom, Hulu, Showtime and Starz.

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  • Media Marketing redakcija
    Media Marketing redakcija
    Media Marketing is the most relevant media in the communications industry of the Adriatic region, created with an idea and the vision to educate, inform and bring the professionals from the industry together on daily basis.
Tags: David SchwimmerSexual harassment
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