McCann Zagreb, a member of AMA Group, has appointed a new Creative Director. Ivan Golubić is stepping into the role, a creative professional with more than ten years of experience at some of Croatia’s most relevant agencies and the author of projects that have left a visible mark on the regional and international scene.
Throughout his career, Golubić has worked on communications for a range of strong Croatian and global brands, including Croatia Osiguranje, McDonald’s Hrvatska, Hrvatski Telekom, Podravka, Coca-Cola and PlayStation. He has won more than 40 Croatian and international awards, and his name is often associated with projects that successfully combine ideas, technology and clear strategic logic.
Among his most notable works are Brigometar for Croatia Osiguranje and the communication platform Pavle Pauq for LAQO, projects that have been awarded at festivals such as Cannes Lions, Effie Croatia, Red Dot and Ideja X. In addition to awards, Golubić’s contribution to the industry is also reflected in his involvement as a jury member at some of the most important Croatian and global creativity festivals.
“By appointing Ivan Golubić as Creative Director, we are further strengthening our creative capabilities and our ability to deliver top-tier and innovative solutions to our clients. His work is characterized by the ability to connect emotional storytelling with precise brand strategy objectives, which has made him one of the recognizable names of the new generation of leading Croatian creatives,” said Ivica Skočić, Director of McCann Zagreb.
