DIY, or do-it-yourself, is one of the most popular winter search categories on the internet and a movement that never loses strength. A whopping 96% of Croats have at least once tried a DIY project, be it repair, re-design or creation from the scratch. Due to the fact that the active members of the movement are scattered through different groups, forums and magazines, there is no doubt that it is finally time for Croatia to get a central online location for DIY projects and practical advice.
A presentation of Iskonstrukcije was held Wednesday, a domestic online community whose primary goal is to bring together DIY enthusiasts, hobbyist, workshop leaders, self-taught masters, bloggers, but also professionals who gladly share their guidance and practical advice with those looking for instruction and inspiration.
Iskonstrukcije is currently operating in five categories: Technology, Children, Cooking, Outdoors and Indoors. Among the first uploaded step-by-step instructions is already a DIY safe, instructions on how to block ads in a web browser, a detailed description of creating a vertical garden or LED lighting in the closet. All who love to share and absorb creative ideas and knowledge are welcome at this page.
Created in Iskon, Iskonstrukcije are the new direction of sponsorship strategy of this telecom operator, which will also come to life in the offline world next year, as well as on TV through the special channel Iskonstrukcije.TV.
“The spectrum of interests of Iskon users, existing and potential, goes beyond internet and television. We wanted to further facilitate their everyday life, make it more innovative and creative. The platform was created on the model of global sites WikiHow and Instructables, in cooperation with the agency DRAP,” explains Saša Kramar from Iskon, who has a streak of successful media projects in the past. “Iskonstrukcije is however somewhat different from a portal. It’s a community that needs to be won over, animated and retained on the platform. We look forward to all the collaborations and acquaintances that Iskonstrukcije will bring,” Kramar concluded.
You can check out Iskonstrukcije, bookmark it and join the community of explorers and creatives already today at www.iskonstrukcije.hr
