PORTAL Art&Business | PORTAL WOMANCOMM | KREATIVNI PORTFOLIO 03 | HOTEL JUGOSLAVIJA (PDF)
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    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

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    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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  • Vijesti

    Wüsthof Sharp Systemic Brand Identity with Gigodesign wins Red Dot Award

    How to win a Grand Prix in Cannes?

    The best of Latvian and Estonian advertising

    Enjoy the summer with Cinedays Film Factor 20

    Lokomotiva and SentecaCommerce signed a partnership for 12 European markets

    Virtual Drumming with Fernando Machado, Karolina Galácz, and Thomas Kolster

  • Tema sedmice
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

  • Intervju

    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

    Irena-naslovna

    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

  • Kolumna

    Sponsors? What that?

    misa-naslovnica

    Miša Lukić: What can start-ups learn from sperm?

    Do Brands Always Need to Sell Aggressively to Grow?

    Price of Hate

    The Advertising Industry: From Alchemists to Distributors and Back Again

    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

  • Dnevnik

    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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Home News

24 Hours: Weekend has started; Lana Cavar designs publication for MoMA New York; Sounded Bodies festival to start soon; $1.1 billion deal between Google and HTC…

Over 4,500 participants are expected in more than 50 lectures, panel discussions, presentations and workshops

22/09/2017
in News
4 min read
24 Hours: Weekend has started; Lana Cavar designs publication for MoMA New York; Sounded Bodies festival to start soon; $1.1 billion deal between Google and HTC... 5

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

By: Adnan Arnautlija

THE JUBILEE TENTH WEEKEND MEDIA FESTIVAL HAS STARTED

The jubilee, 10th Weekend Media Festival began yesterday in Rovinj. Over 4,500 participants are expected to participate in more than 50 lectures, panel discussions, presentations and workshops that will be held in the next three days.

The conference part of the Weekend begins today, among other things, with an interesting panel discussion with Srđan Šaper, founder of I&F McCann Grupa, and the Festival Director Tomo Ricov, who will discuss current topics in the field of marketing, politics and music.

You can follow more on the Weekend Media Festival on the official website weekendmediafestival.com and on the Facebook page of the festival.

LANA CAVAR DESIGNS PUBLICATION FOR “ITEMS: IS FASHION MODERN?” EXHIBITION IN MoMA NEW YORK

The exhibition „ITEMS: Is Fashion Modern?“ by the world famous design and architecture curator Paola Antonelli and Michelle Millar Fisher will open on 1 October at the New York Museum of Modern Art (MoMa NY).

The concept and design of the accompanying publication for this first MoMA exhibition about fashion in the past 50 years was done by Zagreb designer Lana Cavar, in tandem with her US colleague Natasha Chandani. The illustrations for the catalog were designed by Narcisa Vukojević.

Cavar and Chandani were personally invited by the curators Antonella and Millar Fisher, impressed by their already famous book “Thanks for the View, Mr Mies” (2012). Designers, together with curators, created the publication of the exhibition ITEMS: Is Fashion Modern? as a kind of encyclopaedia of 111 clothing items that marked the way we dress today. Little black dress, leather jacket, Levis jeans, famous “God Save the Queen” T-shirt of Vivienne Westowood, Jamie Reid and Malcolm McLaren from 1977 – are some of the items through which the exhibition examines fashion from the phenomenological point of view.

SOUNDED BODIES FESTIVAL FROM 26 SEPTEMBER TO 1 OCTOBER

The third Sounded Bodies festival will be held from 26 September to 1 October at the Zagreb Dance Center, organized by the Domino Association. The selection of the festival is signed by choreographer and dance artist Bruno Isaković, and the program focuses on performances that play with the use of voice and sound, and their connection with the body and physicality.

The Sounded Bodies program will present artists from Poland, Ireland, Germany, Bosnia and Herzegovina and Croatia. During the festival, 10 plays will be performed, and 2 art workshops will be held for dancers, choreographers and performers, but also for those interested in various techniques of voice and movement control.

More about the festival at www.soundedbodies.com

GOOGLE AND HTC ANNOUNCE $1.1 BILLION WORTH DEAL

Google and HTC have released details of the agreement under which part of HTC employees – many of whom already work with Google on the development of Pixel smartphones – will transfer to Google. According to the agreement, HTC will receive from Google 1.1 billion dollars in cash. In addition, Google will receive a non-exclusive license for HTC’s intellectual property (IP).

The agreement is a confirmation of the ten-year strategic partnership between HTC and Google on the development of premium smartphones.

The agreement also includes HTC’s continuation of the smartphone design strategy under the HTC brand, allowing for greater operational efficiency and financial flexibility. For Google, this agreement further enhances dedication in the development of smartphones and investments in the further development of the company’s growing hardware business.

It is expected that the transaction, subject to regulatory approval, will be finalized at the beginning of 2018.

WARC AWARDS 2017 ANNOUNCE GRAND PRIX AND SPECIAL AWARDS WINNERS

DigitasLBi US, BBH UK and Ensemble Worldwide, UM Malaysia are the three Grands Prix winners for their work for Whirlpool and KFC at the first global WARC Awards, recognising next-generation marketing effectiveness.

DigitasLBi US was the winner of two top awards – the Best Use of Brand Purpose Grand Prix as well as the Partnership Special Award for Whirlpool’s ‘Care Counts’ campaign. The Effective Social Strategy Grand Prix was won by BBH London for the ‘Dirty Louisiana: Don’t make dirty good, make clean bad’ campaign for KFC. Ensemble Worldwide, UM Malaysia are winners of the Effective Use of Content Strategy Grand Prix for their KFC campaign ‘Stealing a burger-march on McDonald’s using real-time data’.

For more information on all The WARC Award winners, including special awards, visit here.

Tags: GoogleGOOGLEWarcWEEKEND MEDIA FESTIVAL
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