PORTAL Art&Business | PORTAL WOMANCOMM | KREATIVNI PORTFOLIO 03 | HOTEL JUGOSLAVIJA (PDF)
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    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

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    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

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    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

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    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

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    Diary of a Methuselah #154: Three days at the PRO.PR Conference

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  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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  • Vijesti

    Wüsthof Sharp Systemic Brand Identity with Gigodesign wins Red Dot Award

    How to win a Grand Prix in Cannes?

    The best of Latvian and Estonian advertising

    Enjoy the summer with Cinedays Film Factor 20

    Lokomotiva and SentecaCommerce signed a partnership for 12 European markets

    Virtual Drumming with Fernando Machado, Karolina Galácz, and Thomas Kolster

  • Tema sedmice
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

  • Intervju

    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

    Irena-naslovna

    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

  • Kolumna

    Sponsors? What that?

    misa-naslovnica

    Miša Lukić: What can start-ups learn from sperm?

    Do Brands Always Need to Sell Aggressively to Grow?

    Price of Hate

    The Advertising Industry: From Alchemists to Distributors and Back Again

    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

  • Dnevnik

    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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Home News

24 Hours: Konzum catches Pokémania; Dijana Đerđ and Goran Pivarski receive Pro.PR Awards; Google under EU probe for the third time…

Google is accused of blocking competitors in the business of search ads

18/07/2016
in News
5 min read
24 Hours: Konzum catches Pokémania; Dijana Đerđ and Goran Pivarski receive Pro.PR Awards; Google under EU probe for the third time... 3

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

By: Adnan Arnautlija

KONZUM CATCHES POKÉMANIA, OPENS FIRST POKESTOP IN CROATIA

Konzum is the first retail chain in Croatia which has joined the Pokemania, and the first Pokéstop has been set on Friday in front of the Super Konzum in Radnička street, where between 11:00 and 13:00 hours numerous Pokémon and their Zagreb catchers arrived.

The news that the Pokémon are hanging out in front of Konzum spread at lightning speed, so a crowd of Pokélovers quickly swelled in front of Konzum Pokéstop to grab as many Poké balls. All who weren’t able to come to Radnička will certainly cheer the news that they will soon be able to catch their favorite Pokémon in other Konzum stores across Croatia. (Poslovni.hr)

PRO.PR AWARDS PRESENTED TO DIJANA ĐERĐ AND GORAN PIVARSKI

This year’s PRO.PR Awards ceremony was held in April, in Bečići (Montenegro). Due to business obligations, winners of PRO.PR Awards from Croatia, Dijana Đerđ, head of public relations at the company Porsche Croatia, and Goran Pivarski, Head of Communications and Corporate Social Responsibility at Microsoft Croatia and Bosnia and Herzegovina, could not attend the ceremony in Budva, so therefore their awards were presented in Zagreb.

PRO.PR Award is intended for individuals who under the ethical standards, through their work, vision and commitment, create a new perception of communication in companies in which they work.

Awards were presented by the President of the Organizing Committee of PRO.PR conference, Danijel Koletić.

RESEARCH GEMIUS OVERNIGHT AVAILABLE IN SLOVENIAN MARKET AS OF FRIDAY

Gemius last year developed a new approach to measuring the internet public. The methodology officially entitled Gemius Overnight enables preparation and submission of data on traffic on internet sites immediately the day after the end of measurement. The methodology has already won many markets where the company is present. As of month ago, it has been present in Croatia, and from Friday it is available on the Slovenian market, where fresh daily data on visits to internet sites that have joined the Gemius Overnight research are now available.

Gregor Nišavić, Director of Gemius Adria, a Gemius daughter company that operates in Slovenia for ten years, highlights the importance of the new and advanced research Gemius Overnight in the Slovenian market, “Gemius again proves that we are the innovation leader in the European market in the research of public – in the future, you can expect even more new products and services that will strengthen both Slovenian and wider digital ecosystem. With the new methodology, which is now available to Slovenian publishers, media planning will be much easier. At the same time comparisons will be enabled with other market participants, as well as with neighboring markets, especially with Serbia and Croatia”.

ENTRIES FOR 25TH ADC*E AWARDS OPEN

Art Directors Club Europe (ADC*E) has opened the entries for 25th ADC*E awards. Entries are free for gold winning works from national competitions and works awarded silver and bronze awards have favorable fee.

The deadline for entries is 16 September.

ADC*E awards are to motivate, educate and connect the best of the best and set the highest standards of creative excellence in Europe. Awards are unique because they receive only applications of creative works that have already been awarded at local European competitions. This ensures that only the above-average works compete for the awards.

European top creative professionals will evaluate the submitted works from agencies and individuals who will be divided into six disciplines: Film and radio, Print, Interactive and mobile, Design, Promotion and new media, and Innovation and integration. An expert jury will meet in October.

Application forms can be found on the website adce.submit.to and are open until Friday, 16 September 2016.

More info on the 25th ADC*E Awards are available at www.adceurope.org/awards/rules.

GOOGLE UNDER EU INVESTIGATION FOR THE THIRD TIME

Regulatory agency of the EU has launched a third investigation against Google, accusing it of blocking competitors in the business of search advertising.

The European Commission has also stepped up the existing charges against the most popular internet browser, accusing it of favoring its own service for purchase, compared to rivals.

“Google has come up with many innovative products that have made a difference to our lives. But that doesn’t give Google the right to deny other companies the chance to compete and innovate,” EU Commissioner for competition policy Margrete Vestager said at a press conference in Brussels.

The Commission said that Google has sent two announcements with objections. In the new document, the Commission accuses Google of abusing its dominant position by artificially preventing other websites to display ads on search results pages.

The company could be fined ten percent of its global turnover if found guilty of violating antitrust regulations.

Google said it would examine the objections of the European Commission and issue a statement in the coming weeks.

RESULTS OF THE “EUROPEAN COMMUNICATION MONITOR 2016” ANNOUNCED

European Communication Monitor brings the latest information and trends in the practice of strategic communication across Europe. ECM 2016 is based on the responses of 2,710 communication professionals from 43 European countries.

The basis of this year’s study was the use of Big Data, and how and to what extent communication experts across Europe use the vast amount of data and information. As much as 72.3% of respondents claim that in the future Big Data will have a big impact on the communications industry, on the other hand, only 23% of respondents believe they truly understand the management of a large number of data and information.

Among respondents there is a perceived importance of algorithms for strategic communication, so the importance of adapting the algorithms for social networks was recognized by 73.8% of respondents in Croatia. Communication management is used in all the surveyed countries, including Croatia, and the so-called operational management is used by almost 38.6%, which is followed by coordinating business activities and employees with 24.7%. Also, one of the interesting facts is the importance of communication channels in Europe, specifically in Croatia. So, still, the greatest importance is given to television and radio content, with 86.9%, while the smallest importance is given to corporate publications, with 41%.

This prestigious research was conducted by a group of renowned university professors in collaboration with the European Association of Communication Directors (EACD), under the auspices of Prime Research International.

More information and the full report in English can be found at this link.

Tags: ADCEGemiusGoogleGOOGLEKonzumPokémon GoPro.PR Awards
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