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    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

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    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

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    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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  • Vijesti

    Wüsthof Sharp Systemic Brand Identity with Gigodesign wins Red Dot Award

    How to win a Grand Prix in Cannes?

    The best of Latvian and Estonian advertising

    Enjoy the summer with Cinedays Film Factor 20

    Lokomotiva and SentecaCommerce signed a partnership for 12 European markets

    Virtual Drumming with Fernando Machado, Karolina Galácz, and Thomas Kolster

  • Tema sedmice
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

  • Intervju

    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

    Irena-naslovna

    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

  • Kolumna

    Sponsors? What that?

    misa-naslovnica

    Miša Lukić: What can start-ups learn from sperm?

    Do Brands Always Need to Sell Aggressively to Grow?

    Price of Hate

    The Advertising Industry: From Alchemists to Distributors and Back Again

    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

  • Dnevnik

    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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24 Hours: D. Folnović appointed CEO of Adria Snack Company; 6th IAB Academy; 7th International Design Festival…

LinkedIn is a real El Dorado for cyber-criminals since there they are only a few mouse clicks away from crucial information which are sufficient resources to hijack the identity of senior members of the administration

05/04/2016
in News
3 min read
24 Hours: D. Folnović appointed CEO of Adria Snack Company; 6th IAB Academy; 7th International Design Festival...

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

By: Adnan Arnautlija
Photo: Dubravko Folnović

DUBRAVKO FOLNOVIĆ APPOINTED CEO OF ADRIA SNACK COMPANY

Franck Group has a new member of the management structure in Adria Snack Company Ltd., CEO Dubravko Folnović.

After graduating marketing at Faculty of Economics in Zagreb, he began his career in procurement at Gastro Group, where after just one year he took over the position of executive director of procurement and sales. In late 2008 he transferred to Dukat, where he worked in management positions for Croatian territory and the region for many years, until moving to Adria Snack Company. His expertise has been further perfected at the specialist studies of sales management.

“Adria Snack Company Ltd. Is focused on development and strengthening the competitiveness of snack brands, further business growth in the snack category, product and technological innovation in line with global trends and strengthening the leadership position in the Adria region, thus strengthening the position of Franck Group. We are confident that Mr. Folnović, with his experience and expertise, will successfully manage the implementation of these ambitious plans,” said Ivan Artuković, a member of the Board at Franck.

Adria Snack Company, as a joint venture partnership between Franck and Intersnack, officially started work on 1 October 2015 with headquarters in Zagreb. The goal of the partnership is the realization of long-term joint strategy with a strong focus on business development in the segment of salty snacks. Adria Snack Company manages market and sales performance, and overall snack operations of both partners, in the markets of the Adria region.

DIGITAL SPRING STARTS WITH THE 6TH IAB ACADEMY

IAB Slovenia is organizing the 6th IAB Academy, which will be held on Wednesday, 13 April 2016, at the Four Points by Sheraton Ljubljana Mons. Speakers will focus on effective ways of reaching target groups, the use of applications for ad blocking and the rise of native advertising.

You can register for the 6th IAB Academy via mail to anja.rot@iab.si.

Entrance fee for the event is €120 (the price does not include 22% VAT).

DAN D: SEVENTH INTERNATIONAL DESIGN FESTIVAL – OPEN DESIGN

This year’s Dan D (D-Day), whose thematic starting point is the idea of “open design”, will be held from 10 to 12 June in the space of Pogon Jedinstvo and the club Močvara on the Sava bank in Zagreb. Within the exhibition program visitors will have the opportunity to see the Thematic Exhibition, exhibition Young Balkan Designers and Surprise Exhibition sponsored by Iskon. Applications of projects for the Thematic Exhibition and the Young Balkan Designers, as well as for theory texts for the discursive program, are open to the public. The deadline for entries for the Thematic Exhibition and the Young Balkan Designers is 10 May 2016, and the deadline for theoretical articles on a given topic is 1 June 2016. Interested exhibitors can apply through online application form which is available on the official website of the festival.

Students coming from outside Zagreb and Croatia will be provided special boarding rates for accommodation during the festival in Hostel Bureau – partner of the Dan D festival. The reservations of accommodation, with a special notice that the reservations are for Dan D, should be sent to: info@hostel-bureau.eu (hdd.hr)

LINKEDIN IS A REAL EL DORADO FOR CYBER-CRIMINALS

With the endless possibilities of social networks, attention should also be drawn to the dangers that they bring, and which are also not few – on the contrary, they are more numerous than ever. Depending on the sources you use, the damage from cyber crime to the world economy is estimated to be up to 500 billion dollars

LinkedIn is a real El Dorado for cyber-criminals since there they are only a few mouse clicks away from crucial information such as names and titles of employees, the structure of the company and the e-mails, which are sufficient resources to hijack the identity of senior members of the administration. The story is easy to predict: a hacker impersonates an executive and addresses a lower positioned employee of the company, and issues an order to transfer funds to an account, their account of course. The same thing can be done with the supplier of a company, which makes the fraud even more difficult to detect and therefore more damaging.

Because users of LinkedIn apart from (self)promotion often seek better jobs, there is a noticeable trend where fraudsters introduce themselves as head-hunters and thus collect valuable data. Some fake profiles are frighteningly believable, and have more than 500 contacts and a number of recommendations of other users. After establishing initial contact, a skilled hacker has no major problems in gaining the trust of the victim, after which the road is open to commit fraud. (Lider.hr)

Tags: IAB AcademyInternational Design Festival
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