By: Adnan Arnautlija
AGENCY 404 IS LOOKING FOR NEW PEOPLE FOR PR AND CONTENT DEPARTMENTS
404 Agency currently has open positions in the PR department: Senior PR consultant, PR consultant and Junior PR consultant. If you have editorial and journalistic experience and want to develop content projects for the largest companies, then sign up for a Senior content manager contest. Vacancies are open until April 9th! Hurry!
TEAMS SELECTED TO BE INVITED TO THE CONTEST FOR DESIGNING VISUAL IDENTITY AND SLOGAN FOR CROATIA’S PRESIDENCY OVER THE EU COUNCIL 2020
The Ministry of Foreign Affairs and European Affairs and the Ministry of Culture have announced, and the Croatian Designers’ Association is conducting, the open public call for the design of visual identity and slogan of the Republic Croatia’s Presidency over the Council of the European Union in 2020. The competition jury selected five teams to participate in the competition as invited competitors. All other interested authors/teams are invited to participate in the competition and attend the briefing which will be held on Monday, 9 April, starting at 11:00hrs at the Ministry of Foreign Affairs and European Affairs. The deadline for submitting works is July 2, 2018.
Selected invited teams are:
BETON (Sandro Dujmenović, Marko Mlinarić, Sanja Nikolić)
ĐKĆ LATERZA (Zoran Đukić, Srđan Laterza)
STUDIO INTERNATIONAL (Boris Ljubičić)
SUPERSTUDIO (Iva Hrvatin, Ira Payer (authors); Sara Pavleković Preiss, Tin Burić (collaborators))
ŠESNIĆ&TURKOVIĆ (Marko Šesnić, Goran Turković)
HUOJ INVITES AGENCIES TO PARTICIPATE IN THE PROJECT OF COMMUNICATION SUPPORT TO SOCIALLY BENEFICIAL PROGRAMS OF NGO’S
The Croatian Association of Public Relations Agencies is looking for an agency that would volunteer to be involved in this year’s project of Communication Support to Socially Beneficial Programs of NGOs.
The project was initiated by the Government Office for NGOs and HUOJ and was implemented in 2016 for the first time. The project was so far participated in by Media Val, Komunikacijski laboratorij and High School of Communication Management Edward Bernays, as well as Dialog komunikacije and Prorsus komunikacije with students of the Faculty of Political Sciences.
Each year, representatives of at least two agencies and high school or faculty members from the field of communication management participate in the project that strengthens the communication potential of the NGO sector, associations and organizations.
The project aims to increase the visibility of programs and projects of civil society organizations on a voluntary basis and through socially responsible business. The project itself lasts up to two months and is usually implemented during the autumn months. Agency that applies for the project is expected to provide not only the best project to association but also a communications adviser or mentor who will work with students (volunteers) on the realization of a project, whereby the Government Office for NGOs provides funds for the implementation of the proposed program and measures of visibility.
SNOOPY IS THE MAIN STAR OF LEVI’S SPRING 2018 COLLECTION
The favorite philosopher among dogs and cartoon heroes, beloved Snoopy, became the central detail of the spring collection of the iconic Levi’s brand. The cult cartoon hero has made a connection with Levi’s design team and shared his wisdom on pieces from this latest collection. The charming beagle, his charm and laziness which we enjoy since his debut in 1950, thus became part of Levi’s T-shirt design, and also decorate the accessories of the collection.
ONLY 36% OF MARKETERS SAY THEIR INFLUENCER MARKETING IS EFFECTIVE ACCORDING TO ANA
A recent report out of the Association of National Advertisers (ANA) found that advertisers continue to invest in influencer marketing despite being unsure of its merit.
According to the report, which surveyed 158 marketers, only 36% said they feel their influencer marketing efforts are effective. While 44% said they were neutral about the effectiveness of their influencer marketing, 19% deemed it ineffective.
Even so, it’s a space that marketers aren’t shying away from: 75% of respondents said they currently employ the discipline, while 43% plan to increase spending on it in the next year. Of those who are not currently using influencer marketing, 27% indicated they plan to do so in the next 12 months.
