PORTAL Art&Business | PORTAL WOMANCOMM | KREATIVNI PORTFOLIO 03 | HOTEL JUGOSLAVIJA (PDF)
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    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

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    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

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    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

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  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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  • Vijesti

    Wüsthof Sharp Systemic Brand Identity with Gigodesign wins Red Dot Award

    How to win a Grand Prix in Cannes?

    The best of Latvian and Estonian advertising

    Enjoy the summer with Cinedays Film Factor 20

    Lokomotiva and SentecaCommerce signed a partnership for 12 European markets

    Virtual Drumming with Fernando Machado, Karolina Galácz, and Thomas Kolster

  • Tema sedmice
    daljinski-naslovnica

    Television Audience Measurement: In Serbia, the media are in a race to the bottom for every extra “click”, while in Croatia HTV has undermined the principle of joint monitoring

    This global pandemic, coronavirus, cuts across all geographical borders regardless of cultures and language. What is the role of Public relations today?

    Slaven Fischer: Creativity doesn’t reside in buildings but in people, no matter where they are. It’s natural for people to work from home.

    Janja Božič Marolt: As in every crisis, there will be a lot of victims and some winners in the communications industry of the region.

    Shortcutting Video: New Study Highlights the Effectiveness of 2-second Ads

    Topic of the Day: Can artificial intelligence replace human intelligence and emotions. Is technology a servant or a master?

  • Intervju

    Miranda Mladin: Keeping consumers’ attention is every brand’s biggest challenge

    Nataša Mitrović: I understood that the Balkans should be my primary target area and that, once I had become a shark in the Balkans, then I could make my way “back” into the big world and swim in the sea with the other sharks.

    Ivan Stanković: I admit to having great fun and enjoying myself enormously working on my show, What I am to you and who I am to myself.

    Scott-Gould-naslovnica

    Scot Gould: Stop doing anything that you do that isn’t valuable, tell everyone about that offering, and don’t stop!

    lazar-naslovnica

    Lazar Džamić: We are experts at preferring the byways, swamps, and chasms, so that we can keep on going in circles, lost in space

    Irena-naslovna

    Irena Kurtanjek: Contributing to the Communities in which we Operate is the Foundation of Nestlé’s Business

  • Kolumna

    Sponsors? What that?

    misa-naslovnica

    Miša Lukić: What can start-ups learn from sperm?

    Do Brands Always Need to Sell Aggressively to Grow?

    Price of Hate

    The Advertising Industry: From Alchemists to Distributors and Back Again

    Milena Garfield: It’s not long since I said: If it ain’t live, it’s dead

  • Dnevnik

    Diary of a Methuselah #176 Will our industry come out of this better and smarter?

    Diary of a Methuselah #159: Ivo Pogorelić and Zoran Todorović weren’t attractive enough for sponsors in Sarajevo

    Diary of a Methuselah #157: The Young Leaders of Tomorrow, a great event for young people who are ready to assume responsibility for the future of industry

    Diary of a Methuselah #156: I’ve been writing my Diary for three years now, and I don’t think I wrote anything smart

    Diary of a Methuselah #154: Three days at the PRO.PR Conference

    Diary of a Methuselah #153: Portal Media Marketing starts a new life today

  • Mladi lideri

    Mladi liderji – Uroš Zorčič, New Moment Ljubljana: Vedno gledam na dela sama in ne postavljam v ospredje posameznih ljudi ali agencij

    Mladi liderji – Saša Droftina, Luna \TBWA: Želela bi, da bi se spremenil odnos do pitchev

    Mladi Lideri Kristina Gregorc

    Mladi liderji – Kristina Gregorc, Mercator: Zelo sem optimistična in izjemno ponosna in vesela, da sem del tako velike in uspešne ekipe

    Mladi Lideri

    Mladi liderji – Maša Crnkovič, Futura DDB: Največji izziv je vpeljava podatkov in feedback-a uporabnikov v procese dela

    Young leaders – Aneta Nedimović, New Moment Belgrade: Articulating ideas and the value of those ideas is an art form and a skill

    Mladi liderji – Matjaž Muhič, ArnoldVuga: Želel bi več časa za razmislek, za delo, za raziskovanje

  • Tri pitanja

    Robert Wester: Strategic communications is at the top of the European Commission’s agenda

    Chris Pomeroy: Tourism in 2019 accounted for 1 in 10 jobs on the planet and until now it was resilient to all manner of crisis

    Andrey Barannikov: The role of PR in Russia is changing and becoming more strategically important both for brands and communication agencies

    francis-ingram-naslovnica

    Three questions for Francis Ingham, Managing Director of the Public Relations and Communications Association (PRCA) & Chief Executive of the International Communications Consultancy Organization (ICCO)

    3 questions for Svetlana Stavreva, President of the International PR association (IPRA): Today, people are demanding that organizations do what they promised

    Three questions for Petra Krulc, Senior Vice President of Celtra

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Home News

24 Hours: Agency 404 needs reinforcements; Teams selected to work on visual identity of Croatia’s presidency over EU Council; HUOJ calls on agencies to support socially useful programs …

Croatian Association of Public Relations Agencies is looking for an agency that is willing to offer pro bono services in this year’s edition of the project Communication Support to Socially Beneficial Programs of Organizations

04/04/2018
in News
3 min read
24 Hours: Agency 404 needs reinforcements; Teams selected to work on visual identity of Croatia’s presidency over EU Council; HUOJ calls on agencies to support socially useful programs … 3

Drugi jezik na kojem je dostupan ovaj članak: Bosnian

By: Adnan Arnautlija

AGENCY 404 IS LOOKING FOR NEW PEOPLE FOR PR AND CONTENT DEPARTMENTS

404 Agency currently has open positions in the PR department: Senior PR consultant, PR consultant and Junior PR consultant. If you have editorial and journalistic experience and want to develop content projects for the largest companies, then sign up for a Senior content manager contest. Vacancies are open until April 9th! Hurry!

TEAMS SELECTED TO BE INVITED TO THE CONTEST FOR DESIGNING VISUAL IDENTITY AND SLOGAN FOR CROATIA’S PRESIDENCY OVER THE EU COUNCIL 2020

The Ministry of Foreign Affairs and European Affairs and the Ministry of Culture have announced, and the Croatian Designers’ Association is conducting, the open public call for the design of visual identity and slogan of the Republic Croatia’s Presidency over the Council of the European Union in 2020. The competition jury selected five teams to participate in the competition as invited competitors. All other interested authors/teams are invited to participate in the competition and attend the briefing which will be held on Monday, 9 April, starting at 11:00hrs at the Ministry of Foreign Affairs and European Affairs. The deadline for submitting works is July 2, 2018.

Selected invited teams are:

BETON (Sandro Dujmenović, Marko Mlinarić, Sanja Nikolić)

ĐKĆ LATERZA (Zoran Đukić, Srđan Laterza)

STUDIO INTERNATIONAL (Boris Ljubičić)

SUPERSTUDIO (Iva Hrvatin, Ira Payer (authors); Sara Pavleković Preiss, Tin Burić (collaborators))

ŠESNIĆ&TURKOVIĆ (Marko Šesnić, Goran Turković)

HUOJ INVITES AGENCIES TO PARTICIPATE IN THE PROJECT OF COMMUNICATION SUPPORT TO SOCIALLY BENEFICIAL PROGRAMS OF NGO’S

The Croatian Association of Public Relations Agencies is looking for an agency that would volunteer to be involved in this year’s project of Communication Support to Socially Beneficial Programs of NGOs.

The project was initiated by the Government Office for NGOs and HUOJ and was implemented in 2016 for the first time. The project was so far participated in by Media Val, Komunikacijski laboratorij and High School of Communication Management Edward Bernays, as well as Dialog komunikacije and Prorsus komunikacije with students of the Faculty of Political Sciences.

Each year, representatives of at least two agencies and high school or faculty members from the field of communication management participate in the project that strengthens the communication potential of the NGO sector, associations and organizations.

The project aims to increase the visibility of programs and projects of civil society organizations on a voluntary basis and through socially responsible business. The project itself lasts up to two months and is usually implemented during the autumn months. Agency that applies for the project is expected to provide not only the best project to association but also a communications adviser or mentor who will work with students (volunteers) on the realization of a project, whereby the Government Office for NGOs provides funds for the implementation of the proposed program and measures of visibility.

SNOOPY IS THE MAIN STAR OF LEVI’S SPRING 2018 COLLECTION

The favorite philosopher among dogs and cartoon heroes, beloved Snoopy, became the central detail of the spring collection of the iconic Levi’s brand. The cult cartoon hero has made a connection with Levi’s design team and shared his wisdom on pieces from this latest collection. The charming beagle, his charm and laziness which we enjoy since his debut in 1950, thus became part of Levi’s T-shirt design, and also decorate the accessories of the collection.

ONLY 36% OF MARKETERS SAY THEIR INFLUENCER MARKETING IS EFFECTIVE ACCORDING TO ANA

A recent report out of the Association of National Advertisers (ANA) found that advertisers continue to invest in influencer marketing despite being unsure of its merit.

According to the report, which surveyed 158 marketers, only 36% said they feel their influencer marketing efforts are effective. While 44% said they were neutral about the effectiveness of their influencer marketing, 19% deemed it ineffective.

Even so, it’s a space that marketers aren’t shying away from: 75% of respondents said they currently employ the discipline, while 43% plan to increase spending on it in the next year. Of those who are not currently using influencer marketing, 27% indicated they plan to do so in the next 12 months.

 

Tags: 404 AgencyAssociation of National AdvertisersHDDHUOJLevi'sSnoopy
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