Drugi jezik na kojem je dostupan ovaj članak: Bosnian
By: Adnan Arnautlija
JON BURKHART, CONTENT MARKETING SPECIALIST, CONFIRMED AS SPARK.ME 2017 SPEAKER
One of the speakers of the fifth Spark.me conference will be Jon Burkhart, content strategist from London, announced the organizing team of one of the largest marketing conferences in the south-western part of Europe. Spark.me will take place on 29 and 30 May, in Bečići near Budva, Montenegro.
Burkhart is an award-winning lecturer, content marketing specialist and copywriter who has dedicated his career to studying what brands can do to deserve customers’ attention. He is the founder of the TBC Global, agency that provides consulting services in marketing, within which he holds workshops on content marketing, influencer marketing, storytelling skills and content creation for numerous organizations.
Conference Spark.me will be held for the fifth time on 29 and 30 May, at the hotel Mediteran in Budva, organized by the doMEn Ltd., official agent of the national .ME domain. More information is available at www.spark.me.
AGENCY 404 LOOKING FOR DIGITAL ACCOUNT MANAGER
You have a minimum of three years of experience in digital marketing? You are well informed of the specifics of all online advertising channels, you have excellent communication skills and a developed critical thinking, and wish to work in a dynamic team environment?
Become a part of the 404 digital team! The competition is open until 30 March 2017, and the conditions of entry can be found at: h404.agency/careers/account-manager.
SENIOR COMMUNITY MANAGER NEEDED IN REAL GROUP
You get around in the digital world as a pro and you swim like a fish in the ocean of social networks? Innovations in the digital world come to you before they reach mere mortals, and you are (no longer) interested in the little things, but only great challenges and clients?
DUREX LAUNCHES ITS JEANS IN INDIA
Durex, which is known for its witty and smart ads, recently broke the Internet with its latest Durex Jeans campaign.
The premium condom maker launched a social media campaign that kept people guessing if Durex was really making a foray into a whole new product category – denim wear.
The answer it turns out is no. Instead, what Durex has launched is what it calls the “world’s slimmest pocket pack making it almost invisible in the pocket of the owner”. The new product comes in a pack of two condoms. With this new range, Durex wishes to promote safe sex among Millennials, with the campaign making great success driving conversation in social media.
SNAPCHAT TO BECOME MORE POPULAR AMONG ADVERTISERS THAN TWITTER AND AOL BY 2020
Snapchat is set to become more popular among advertisers than Twitter, Yahoo and AOL within three years’ time, according to fresh research from Ampere Analysis.
The study predicts that the ephemeral messaging service is poised to rake in more than $3bn in revenue per-year before the end of 2019.
The prediction is based on Snapchat’s hold on the youth market, with the data showing that 51% of Snapchat’s video users are aged under 24, compared to Facebook’s figure of 23% and YouTube’s which sits at 17%.
MCCANN’S ‘FEARLESS GIRL’ STATUE WILL GET TO STAY THROUGH FEBRUARY 2018
Following a campaign of support from politicians including public advocate Letitia James and Rep. Carolyn Mahoney, New York City has officially invited McCann’s “Fearless Girl” statue, created for client State Street Global Advisors, to remain in her spot opposite the Wall Street bull through February 2018.
“In her short time here, the Fearless Girl has fueled powerful conversations about women in leadership and inspired so many,” Mayor Bill de Blasio said in a statement, reports the Daily News. “Now, she’ll be asserting herself and affirming her strength even after her temporary permit expires—a fitting path for a girl who refuses to quit.”
The statue had been on a temporary permit; now, NYC has added the sculpture to its DOT Art program, which will allow her to remain longer term on Department of Transportation property.
The bronze statue, which has been among the most talked-about advertisements of 2017, has become a major tourist attraction in downtown NYC.