TAM-TAM Institut, u saradnji sa Zavodom za transfuzijsku medicinu i Crvenim krstom Slovenije, razpisuje 15. Plaktivat – natječaj za društveno odgovoran plakat, s ciljem podsticanja i osvještavanja o značaju darivanja krvi kao temelju humanosti razvijenih društava.
Plaktivat je međunarodni društveno odgovorni natečaj, aktivator društvene svijesti koji poziva na stvaranje gradskih plakata i podstiče na pozitivne pomake u društvu. Natječaj se organizira dva puta na godinu i namijenjen je dizajnerima i dizajnerskim skupinama iz cijeloga svijeta. Studenti ili studentice mogu na natječaju sudjelovati u kategoriji Svježa krv. Prijavljene radove ocjenjuje stručna komisija koju čine međunarodno priznati kreativci i dizajneri.
KREATIVNI IZAZOV
Jedan od temelja naprednog društva je funkcionalan zdravstveni sistem koji može opstati samo uz dobrovoljce spremne na darivanje krvi. Zbog dobro organizovanog darivanja krvi u razvijenim drtžavama svijeta te brojnih odgovornih, anonimnih pojedinaca, se u najtežim životnim situacijama možemo osloniti da će se za nas pobrinuti. Altruizam te vrste je visok društveni uspjeh.
Polazište plakata neka bude dobrovoljno darivanje krvi, ali poruka kod primaoca, posebno mladih, treba da podstiče spremnost i motivira na darivanje krvi. Potrebni su anonimni heroji koji spašavaju živote.
KO MOŽE UČESTVOVATI?
Poziv je namijenjen svim grafičkim stvaraocima kako pojedincima, samostalnim dizajnerima, studentima i đacima tako i agencijama, odnosno pravnim licima koji žele sukreirati zajednički životni prostor. Posebnu pažnju poziv posvećuje studentima i studenticama koji svoje radove, osim opšteg konkursa, pripremaju i u kategoriji Svježa krv u kojoj će takođe biti objavljen pobjednik.
NAGRADE
Plakate ocenjuje žiri kojeg čine međunarodno priznati kreativci i dizajneri. Pobjednički plakat će biti štampan i javno objavljen na 500 plakatnih mjesta TAM-TAM po Sloveniji. Bit će prijavljen u takmičarski dio Slovenskoog oglašivačkog festivala SOF i Bienala slovenskog dizajna Brumen. Pobjednik dobija Plaktivatov MEGAFON i pobjedničku plaketu, finalisti dobijaju srebrenu plaketu, svi prijavitelji dobijaju e-plaketu o saradnji koju dodjeljuje organizator Plaktivata, TAM-TAM Institut.
Rok za predaju radova je 1. 12. 2022 do 24:00.
Više o natječaju >> https://tam-tam.si/plaktivat-15-krvodajalstvo/
ENGLISH
Plaktivat #15: Krvodajalstvo
You can now apply for the 15th international socially responsible poster design competition!
The TAM-TAM Institute, in association with the Blood Transfusion Centre of Slovenia and the Slovenian Red Cross, has announced the 15th Plaktivat – a socially responsible poster competition. It aims to inspire and raise awareness of the importance of blood donation as a pillar of humanity in developed societies.
Plaktivat is an international socially responsible competition, an activator of social consciousness, which promotes the creation of city posters and encourages positive changes in society. The competition is held twice a year and is intended for independent designers and design groups from all over the world. Students can participate in the competition’s “Fresh Blood” category. Submitted works are evaluated by an expert panel, composed of internationally acclaimed creatives and designers.
Most of us may never need to receive a blood transfusion, but it is nevertheless vital for all of us to have sufficient supplies of this life-sustaining fluid available to anyone who does. 350 donors have to give blood every working day to meet our healthcare daily needs. In Slovenia, more than 3% of the population donates blood, which amounts to around 100,000 blood donors participating in blood donation sessions annually. In the developed world, blood supply is based on non-remunerated, voluntary and anonymous blood donation, ensuring the safety of patients and donors alike. As other developed countries Slovenia is self-sufficient in blood supply.
CREATIVE CHALLENGE
A functioning health system is one of the cornerstones of any advanced society, and the only way to ensure it stays in operation is through voluntary blood donations. Developed countries everywhere, with the help of countless anonymous individuals, can thus guarantee that those in need of blood receive it. It is this kind of altruism, this high level of social empathy, that we want to celebrate and bring to the forefront with our campaign. Our mission is to spread the word through positive messages regarding this topic and further encourage people to become donors and donate blood.
Posters should primarily focus on blood donation, and their message should aim to inspire and motivate the general public to donate blood, with the emphasis on the younger generations. Our mission is to help boost blood donation around the world and inspire new volunteers by means of original creative poster designs, so that the wider community will come to better understand and appreciate the sincere, compassionate and open-hearted people like blood donors. They are the anonymous heroes who save lives.
WHO CAN PARTICIPATE?
The competition is intended for all graphic designers, be it individuals, freelance designers, students, or agencies and other legal entities who wish to be involved in co-creating a better common living space. We particularly invite students, who can, in addition to this public tender, also submit their work under the “Fresh Blood” category, where the winner will also be announced. All works by applicants who indicate on the application form that they have a “student status” will be automatically included in this category.
AWARDS, PLAKTIVAT
Submitted works will be evaluated by an expert panel, composed of internationally acclaimed creatives and designers. The winning poster will be printed and displayed at 500 TAM-TAM poster locations across Slovenia. It will be entered in the competition parts of the Slovenian Advertising Festival SOF and the Brumen Biennial of Slovenian Design. The winner will receive Plaktivat’s MEGAPHONE award and a winning diploma, while the finalists will receive a silver diploma and all applicants will receive an e-plaque, commemorating their participation, awarded by Plaktivat’s organiser, the TAM-TAM Institute. Works that do not meet the technical requirements will be eliminated from the competition.
Rok za oddajo del je do 1. 12. 2022 do 24:00.
Več o natečaju >> https://tam-tam.si/plaktivat-15-krvodajalstvo/