For public figures, marketing isn’t just about creativity – it’s a tool for shaping public opinion and driving real-world decisions. But how do you know if a campaign is actually delivering results?
This is the key question behind the upcoming free online webinar hosted by Metricom’s social media monitoring team, taking place on June 12 at 4:00 PM.
Titled ’Winning Campaigns for Public Figures: What Delivers Results and How to Measure Success’, the webinar is tailored for marketing professionals, brand strategists, and anyone aiming to influence public perception through data-driven campaigns. The announced speakers include Marijan Palić, a digital and political marketing expert and author of the bestseller Atomic Marketing, as well as the strategist behind many successful local and national election campaigns, and Lea Skube, Project Manager at Metricom and expert in web monitoring and social media analytics.
The webinar will cover the specifics of political marketing and the key metrics that indicate whether a campaign is effective. Participants will also get insights into real-life examples of successful campaigns and learn why they worked – all accompanied by a live demo of Metricom’s social media monitoring platform, with a focus on measuring and optimizing campaign performance.
Register for the webinar via this link: https://www.metricom.io/hr/kampanje-koje-pobjeduju-webinar-metricom.

