Drugi jezik na kojem je dostupan ovaj članak: Bosnian
Cedevita Basketball Home hosted the 4th SPORTO Brunch. In the spirit of the Olympic and Paralympic year, examples of best sponsorship activation Rio 2016 were presented as well as last year’s national winner of the SPORTO award “PoKRENI”, while golden brothers Sinković were responsible for the special atmosphere at the event.
SPORTO Brunch is organized by the Slovenian agency Sports Media Focus and VETTURELLI consulting for the fourth consecutive year, and brings together 30 representatives of the biggest Croatian companies and experts in sports sponsorship who give lectures and panel discussions to exchange their experiences. Cedevita Basketball Home in this regard was an authentic backdrop, and as they recently underwent the process of rebranding, Arsen Šolić from the marketing of KK Cedevita informed the participants of the Brunch about the process that they went through. Best practices were presented by Matic Švab, marketing director of the Slovenian Olympic Committee, Kristijan Vukobrat from the digital agency Degordian and Sanja Gržetić, Director of Marketing and Corporate Communications at insurance company Grawe Croatia. The Olympic story was made complete with the visit of brothers Valent and Martin Sinković, who impressed the SPORTO audience with their professional attitude towards the topic of branding and sponsorship.
Excellent speakers and lectures, enriched with interesting and constructive discussion, made this 4th SPORTO Brunch an excellent intro to the largest regional conference for sports marketing and sponsorship – The SPORTO Conference, which will be held on 17 and 18 November in Portorož, Slovenia.
Registration for the conference is still open, and more info is available at: www.sporto.si/sl-si/konferenca.